David Zheng — January 10, 2018 — January 10, 2018 Creating a seamless customer journey is the key to generating recurring sales. Making every touchpoint and every user experience flawless. First, they land on your website. Next, they shop in the store. And finally, check out on a mobile app. Omnichannel strategies have the power … Continue reading Omnichannel eCommerce Strategies: A 3-Step Plan To The Perfect Customer Journey
Daily Archives: January 14, 2018
5 Ways to Generate More Sales from Facebook
Mitt Ray — January 10, 2018 Follow @SMWriting — January 10, 2018 Facebook is a top network you have to build a presence on. You might read articles on how the network’s growth has slowed down, but that’s because it has hit saturation point. Most online users have already joined it! If you build a … Continue reading 5 Ways to Generate More Sales from Facebook
Flexible Leadership: Responding to Changing Demands
Rick Lepsinger — January 10, 2018 Follow @onpoint_llc — January 10, 2018 Stock photo The ability to manage change effectively is one of the five critical factors needed for effective execution. Yet, many organizations struggle with change management. In OnPoint Consulting’s annual Execution Gap Survey of 935 leaders in various organizations, it was found that … Continue reading Flexible Leadership: Responding to Changing Demands
How independent retailers can thrive in a volatile market
As traditional retailers continue to struggle, columnist Evan Magliocca explains why it’s a unique opportunity for smaller brands to prosper amid the wreckage. Evan Magliocca on January 10, 2018 Recent retail news headlines have been focusing on two major areas: the apparent death-knell of traditional retail stores and the market shift of customers to … Continue reading How independent retailers can thrive in a volatile market
Best practices for qualifying your link opportunities
So, you’ve got a list of potential linking partners, but how do you qualify them? Columnist Ryan Shelley shares his process. Ryan Shelley on January 10, 2018 Links are an essential part of the internet. In the early days of the web, links were not seen as “ranking signals” but as relevant connections and … Continue reading Best practices for qualifying your link opportunities
How Snack Size Presentations Keep Your Prospect Engaged
Julie Hansen — January 10, 2018 Follow @acting4sales — January 10, 2018 Ana_J / Pixabay I love snack size foods. They’re cute, they’re portable, and they create the illusion that I’m eating lighter. I say “illusion,” because I usually end up eating more than the equivalent of a full-size portion – especially if it’s a … Continue reading How Snack Size Presentations Keep Your Prospect Engaged
New Year, New Plan: It’s a Good Time for Small Business Owners to Tackle Office Organization
David Kiger — January 10, 2018 Follow @davidkiger — January 10, 2018 Shutterstock The promise of a new year can give us an opportunity for a fresh start. One way that small business owners can get on the right track for 2018 is to examine better ways to get organized. A 2016 survey by Office … Continue reading New Year, New Plan: It’s a Good Time for Small Business Owners to Tackle Office Organization
3 Steps for Taking Your Freelancing Business to the Next Level in the New Year
Miranda Marquit — January 10, 2018 — January 10, 2018 BarnImages / Pixabay Whether or not you set new year resolutions for your freelancing business, it’s time to reflect on how you can take your efforts to the next level in the coming year. For freelancers, it can be hard to figure out what to … Continue reading 3 Steps for Taking Your Freelancing Business to the Next Level in the New Year
How To Make The Hiring Process Faster
Jeanette Maister — January 10, 2018 Follow @jeanettemaister — January 10, 2018 TeroVesalainen / Pixabay Hiring the right employee is the most strategically important process a business can accomplish. Finding the right balance between speed and quality of hire is challenging. It can be more difficult and frustrating when job candidates face a long-winded hiring … Continue reading How To Make The Hiring Process Faster
Your Social Media Should Be More Social
Logan Godfrey — January 10, 2018 — January 10, 2018 MikeRenpening / Pixabay As a 25-year old, I have seen a surprising amount of what’s considered good business practices along with my fair share of bad ones. Most of these practices have occurred within marketing, journalism, and the entire digital media spectrum that I’ve seen … Continue reading Your Social Media Should Be More Social