Allen Finn — October 24, 2017 — October 24, 2017 Facebook business pages are a place where you can develop the relationship between your brand and the world at large. Whether you’re responding to customer feedback, nurturing prospects, sharing content, or simply informing some subset of Facebook’s 2 billion users what time your widget shop … Continue reading How to Create the Ultimate Facebook Business Page
Daily Archives: October 30, 2017
6 Ways to Surprise and Delight Your Customers with Email Marketing
Kristen Dunleavy — October 23, 2017 Follow @KristenWritesIt — October 23, 2017 It’s likely that most people don’t delve into their inboxes expecting to be delighted by what they find there. So, if you can figure out how to that, you on your way to creating loyal customers who look forward to your messages (what … Continue reading 6 Ways to Surprise and Delight Your Customers with Email Marketing
Productivity vs Efficiency: How to Analyze the Performance of Anything
Ben Mulholland — October 23, 2017 — October 23, 2017 “Productivity vs efficiency; which do you think is more important?“ A colleague asked me this the other day and I had to catch myself, because my initial response was: “Aren’t they the same thing?“ That’s the problem – the words have become so overused and … Continue reading Productivity vs Efficiency: How to Analyze the Performance of Anything
4 Ways Munchkin Accelerated their Digital Business
Peter Sheldon — October 23, 2017 Follow @magento— October 23, 2017 When it comes to digital, Jonathan Bradbury, Munchkin’s Director of Global eCommerce, likes to keep it simple. “In digital, there’s so much out there that can overcomplicate things. You can lose sight of what’s really important,” he said. At Shop.org, Bradbury revealed the simple … Continue reading 4 Ways Munchkin Accelerated their Digital Business
Motivating Employees—Even During Hard Times
Rick Goodman — October 23, 2017 Follow @DrRickGoodman — October 23, 2017 komposita / Pixabay Every business goes through difficult seasons. Perhaps it’s due to sales drop-offs. It might even be due to the departure of a beloved team member. Or it may simply be the natural ebb and flow of morale. These … Continue reading Motivating Employees—Even During Hard Times
How an Ideal Client Avatar Helps You Better Connect with Your Website Prospects
Susan Friesen — October 23, 2017 Follow @eVisionMedia — October 23, 2017 When visitors come to your website they want to know if you understand their issues and can help them. I have found many businesses falter when it comes to connecting with potential customers. They write about their products and services but forget it’s … Continue reading How an Ideal Client Avatar Helps You Better Connect with Your Website Prospects
The nitty-gritty paid search account health check: Part 1
Whether you’re taking on a new account or reviewing one you’ve already been managing, columnist Amy Bishop’s tips will help you uncover optimization opportunities. Amy Bishop on October 13, 2017 Maybe you’re looking for ways to improve your paid search account, or maybe you’re looking at your agency’s newest prospect with fresh … Continue reading The nitty-gritty paid search account health check: Part 1