Mark Miller — July 7, 2017 Follow @MMtwopointfive — July 7, 2017 typographyimages / Pixabay Marketers, still treating your resume and LinkedIn profiles more or less the same? If so, you’re probably utilizing one (or both) the wrong way. Your resume and LinkedIn account are undoubtedly among the best tools available to market your professional … Continue reading How (and Why) Marketers Should Treat Their Resume and LinkedIn Differently
Daily Archives: July 20, 2017
The Practical Basics of UX for the Interested Entrepreneur
Greetje den Holder — July 7, 2017 Follow @GdenHolder — July 7, 2017 As an entrepreneur, you probably do have a basic understanding of user experience (UX): yes, users must have a good experience; otherwise, they will not buy from you. Entrepreneurs usually also know that this has something to do with their website. Indeed, … Continue reading The Practical Basics of UX for the Interested Entrepreneur
The Social Media Playbook For Small Business
By Steve Eastlack July 7th, 2017 Are you looking for help when it comes to managing your brand’s social media presence? Perhaps you’ve been given this responsibility while also having to take care of your primary job? If you work for a smaller company with no dedicated social media manager, that’s often the case. … Continue reading The Social Media Playbook For Small Business
A Novel Educational Idea: Innovation as a Subject
Daniel Burrus — July 7, 2017 Follow @DanielBurrus — July 7, 2017 Free-Photos / Pixabay How many classes have you had regarding how to innovate? Regardless of the level of schooling you have achieved, for even those of us who have a PhD, the answer is most likely none. Most of our schooling involves teaching … Continue reading A Novel Educational Idea: Innovation as a Subject
Building Social Currency: What Social Media Can Teach Us About e-Commerce Optimization
Tom Chapman — July 7, 2017 Follow @ThemusingsofTC — July 7, 2017 In this era of social media mania, making a positive impact with your posts is more desirable than ever. Most of us will have felt the buzz of receiving likes and affirmative comments on our own personal social media content, something many marketers … Continue reading Building Social Currency: What Social Media Can Teach Us About e-Commerce Optimization
Vintage Italia’s CMO credits his father with being the most influential person in his career
Get to know Vintage Italia’s CMO, Adam Cohen. Amy Gesenhues on July 7, 2017 As the CMO for Vintage Italia, Adam Cohen oversees marketing, strategic partnerships and events for the brand’s Pasta Chips and Pasta Bow Ties product lines. His latest marketing initiative is a collaboration between Vintage Italia’s Pasta Bow Ties and Tipsy … Continue reading Vintage Italia’s CMO credits his father with being the most influential person in his career
3 Questions Small Businesses Should Answer to Manage State Sales Tax
Cameron Ackbury — July 7, 2017 Follow @deskera — July 7, 2017 jarmoluk / Pixabay According to William Fox, Professor of Economics at the University of Tennessee, the development of sales tax arose out of the Great Depression. In the 1930s, 24 states and the District of Columbia began imposing sales tax, and since then … Continue reading 3 Questions Small Businesses Should Answer to Manage State Sales Tax
5 Chrome Extensions to Build Diverse & Engaging Social Media Pages
Jessica Davis — July 6, 2017 Follow @godotmedia — July 6, 2017 Managing social media pages is a tough task, especially if you are working with diverse platforms and multiple accounts. It involves a lot of switching between accounts, strategies and ideas, and getting work done efficiently. What is exactly the right content for LinkedIn … Continue reading 5 Chrome Extensions to Build Diverse & Engaging Social Media Pages
Why Search Marketers Should Have A Cross-Border Strategy
Why Search Marketers Should Have A Cross-Border Strategy by Laurie Sullivan , Staff Writer @lauriesullivan, July 6, 2017 Cross-border shopping will make up 20% of ecommerce in 2022, with sales of $627 billion, estimates Forrester Research. There is a shift in the way people make purchases, and this year an increasing number of overseas consumers … Continue reading Why Search Marketers Should Have A Cross-Border Strategy
3 Tips for Drafting a Great Resume
Vicky Oliver — July 6, 2017 Follow @vickyoliver — July 6, 2017 trudi1 / Pixabay Even in this age of abundant social media sharing, the traditional resume continues to be the ticket for entry into a job applicant pool. Craft it with care. Hiring managers may spend less than 10 seconds perusing it, which means … Continue reading 3 Tips for Drafting a Great Resume