Paul Keijzer — January 10, 2017 Follow @Paul_Keijzer— January 10, 2017 Among the key skills we look for in our talent pool is the ability to take initiative and be self-motivated. These skills probably allow leaders the most mental peace. Knowing that your team is charged up, delivering quality results and aiming for the achievement … Continue reading 3 Effective Ways to Motivate Your Team in 2017
Daily Archives: January 25, 2017
Using AI And Machine Learning To Personalize Content
by Laurie Petersen, Columnist, January 9, 2017 The following post was first published in an earlier edition of Marketing Insider: Cross-Channel.Creating original branded content solves many problems for marketers, but also presents challenges — among them distribution and realizing ROI from what can be a costly investment. Time Inc., CBS and Telepictures are among hundreds … Continue reading Using AI And Machine Learning To Personalize Content
Using Adwords Message Extensions to Increase CTR and User Engagement
Jason Jasura — January 10, 2017 — January 10, 2017 It’s no secret that more users are starting their search for products and services from mobile devices. A recent report from Hitwise analyzed data from a large pool of web searches and found that almost 60% of them began on mobile devices. Enter Google Message … Continue reading Using Adwords Message Extensions to Increase CTR and User Engagement
40 Essential Social Media Marketing Statistics for 2017
Mary Lister — January 10, 2017 — January 10, 2017 As we start a new year, here is a look back at the world of social media. Keep these statistics in mind as you create your social media plan for 2017! Social Media Demographic Statistics 1. 75% of male internet users are on Facebook as … Continue reading 40 Essential Social Media Marketing Statistics for 2017
Make A Profitable New Year’s Resolution for Your Business
Michael Bellina — January 9, 2017 Follow @MigmanMedia— January 9, 2017 We all look to the new year as the proverbial reset button of our life. We are going to exercise or lose weight or stay organized, or blah, blah, blah. However like most New Year’s resolutions in a few weeks they are forgotten. Why? … Continue reading Make A Profitable New Year’s Resolution for Your Business
Here Are Your Personalization Resolutions for 2017
Katie Sweet — January 7, 2017 Follow @misskatiehrdy— January 7, 2017 In these early days of 2017, your resolutions are probably top-of-mind, both personal and professional. Maybe you’ve resolved to spend more time with your family, donate to charity, or get in shape. Maybe you’ve decided to start personalizing your digital properties, or to improve … Continue reading Here Are Your Personalization Resolutions for 2017
Cinemagraph GIF – Glam Up Your Email Campaign
Kevin George — January 6, 2017 Follow @imkevin_monk— January 6, 2017 Have you ever lavished cardamom on your cookies to give it a feel of exoticism? It tastes amazing, doesn’t it? Cinemagraphs are the cardamom if emails are cookies. They make the emails look great and enhance subscriber engagement. Introduced by Kevin Burg and Jamie … Continue reading Cinemagraph GIF – Glam Up Your Email Campaign
Why Abandoning Facebook Is A Horrible Idea for Your Business
Jonathan Payne — January 9, 2017 Follow @SocialGamePlan— January 9, 2017 Over the past year or two, there’s been no shortage of marketers and brands complaining about “the ineffectiveness of Facebook”. We’ve witnessed well-known digital marketers suggesting people should forget about Facebook. We’ve seen brands like Eat24 step away from Facebook with dramatic breakup letters. … Continue reading Why Abandoning Facebook Is A Horrible Idea for Your Business
“Own” Your Search Results: How and Why to Research Branded Keywords
Ann Smarty — January 9, 2017 — January 9, 2017 How often do you think customers discuss your products and its problems or drawbacks? How well do you know your brand online context? Nowadays most businesses are already aware of the importance of listening to social media conversations mentioning their brand name as well as … Continue reading “Own” Your Search Results: How and Why to Research Branded Keywords
How to Navigate Social Media With SEO Strategies in Mind
Rushal Patel — January 9, 2017 Follow @patelrushal— January 9, 2017 Is your startup company a powerhouse on social media? Using SEO can raise your brand’s social profile and increase visibility in Google searches. One of the biggest mistakes that startups make when dealing with social media is that they aren’t very social at all. … Continue reading How to Navigate Social Media With SEO Strategies in Mind
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