The Quick 10-Item Checklist for Publishing Blog Posts

May 4, 2015

I know you want a quick and easy way to understand this process of publishing blog posts. You’re busy trying to get your various blog articles published on time. That’s why I made this article as succinct as possible. I want you to find what you need quickly so that you can get back to your own work asap.


Proofreading


1) You’ve proofread your final draft in full at least once (preferably twice or more) for grammar and spelling.



  • Don’t trust spell check in Microsoft Word.
  • Trust only your eyes and the eyes of other human beings.

2) You’ve checked for content accuracy.



  • Do you have the right dates and other information?
  • Is your content up-to-date based on the subject’s evolution over time?

3) You’ve checked all hyperlinks included with your text.



  • Do your hyperlinks work, leading visitors to a different page or website?
  • Do your hyperlinks go to the page or website you intended?

4) You’re confident in your article’s headline and overall content appeal as well as structure and length.



  • Did you run your headline and content by others to see if they found them appealing?
  • Are your content’s structure and length suitable for your existing visitors and designated target audience?

5) You’ve added only original images or otherwise cited the image source.



  • Have you found a tool to help you create your own images?
  • If not, are you attributing the appropriate, legal credit to each image’s owner?

Publicity


6) You’ve created your social media promotional content for the next week or two.



  • Is your new blog article ready with custom content for each social platform?
  • Have you scheduled your social updates to go out at ideal times?

7) You’re ready to share your article on other blog sites as a guest blogger – customizing content to work for each site.



  • Are you signed up to be a contributor on different syndication sites?
  • Have you created different, customized drafts of your content that fits well with each guest site?

8) You’re ready to promote your article in blogging communities and elsewhere.



  • Do you have a list of go-to blogging communities where you are active?
  • Have you found ways to help others rather than just yourself in these communities?

Follow-Through


9) You’re able to commit the time to responding to most, preferably all, relevant interaction on your blog site and social media.



  • What strategy do you have in place to handle blog post comments and social media interaction?
  • Have you reserved time to respond to any and all comments or interactions?

10) You have plans for how you’re going to keep your article relevant and up-to-date over time.



  • How often do you check your post archives to see if any articles need a refresher?
  • Do you ever create new articles out of old content to start fresh with the topic?

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I hope that’s short enough that you’re able to get out of it what you were hoping for, and I hope it has helped you with your blogging efforts. If not, I highly recommend the following articles and blogs:


The Ultimate Content Marketing Checklist: 40 Questions to Ask Yourself Before Publishing Your Next Blog Post


Best Practices Guide for Making Sure Your Posts Look Good on Social Media


The Anatomy of a Perfect Blog Post: The Data on Headlines, Length, Images and More


How to Make the Best Blog Graphics (For Non-Designers)


A 20-Point Checklist to Making Guest Blogging a Big Success


The Compact Guide to Grammar for Busy People


If you have any questions or input, I welcome you to leave a comment, contact me by email, or use my website contact form. I’d love to hear what you think!

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