The Basics of Link Building for SEO

General Directories

Directories are large websites which catalogue and organize other webpages. For example, Yahoo! got its start as a general directory. Today, DMOZ is the most significant and respected general directory.

Niche Directories

These directories are much more specific than general directories, catering to a particular industry or topic. There are niche directories for almost any business or organization, from wholesale foodstuffs to non-profithealthcare.

Although directories have fallen slightly in popularity as more Internet users rely on search for content, the search engines themselves view these directories as valuable and important. Thus, a link from a directory is given a good deal of credibility by search engines.

 

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