Tag Archives: You’re

Why your top ranking no longer means you’re winning

AI and personalization are replacing one-size-fits-all rankings with unique customer journeys, forcing marketers to rethink how they measure visibility. By Elizabeth Marsten   Published on June 26, 2026   Marketers spent years obsessing over rank reports wherever their products appeared. A higher position meant more visibility, more clicks, and more revenue. That mental model made … Continue reading Why your top ranking no longer means you’re winning →

The hidden gap between how others see you and what you’re worth

May 31, 2026 The hidden gap between how others see you and what you’re worth BY Tony Martignetti and Tobin Trevarthen The biggest career risk right now isn’t being replaced by AI. It’s being misunderstood by humans. A senior partner at a global consulting firm recently described to me what she thought she was experiencing as an … Continue reading The hidden gap between how others see you and what you’re worth →

Every leader wants to change the world. Here’s how to tell if you’re actually doing so

April 16, 2026 Every leader wants to change the world. Here’s how to tell if you’re actually doing so BY Scott Curran “The people who are crazy enough to think they can change the world, are the ones who do.” That’s a quote from Apple’s famous “Think Different” advertising campaign, which ran from 1997 to 2002. … Continue reading Every leader wants to change the world. Here’s how to tell if you’re actually doing so →

You’re not burned out—you have the wrong definition of success

  March 06, 2026 You’re not burned out—you have the wrong definition of success BY Cydnee DeToy Feeling numb as your boss announces your promotion. Fighting back tears as you skim the email offering you a new stretch opportunity. Knowing you “should” be excited to grab coffee with the industry leader who could open doors, but … Continue reading You’re not burned out—you have the wrong definition of success →