Tag Archives: You’d

3 Reasons You’re Losing Deals You Were Sure You’d Win

David Ahn September 28, 2020 It’s the worst feeling ever, and the bigger and more high-profile the deal, the worse it feels! The stars were aligned. Your sponsor told you it was in the bag. The official decision was just a formality. You’re all set for a celebratory dinner with your family or friends. High-fives … Continue reading 3 Reasons You’re Losing Deals You Were Sure You’d Win →

Email Marketing Not Working As Well As You’d Hoped? Try this:

Email Marketing Mistakes

Emily Wiseheart — May 26, 2018 — May 26, 2018 Does your email marketing strategy include only sending emails when you need something in return – like a sale, or a sign up? This is the type of thinking that we see commonly when small businesses are just starting out with email marketing. Do you … Continue reading Email Marketing Not Working As Well As You’d Hoped? Try this: →

The most brand-safe app category is not what you’d expect

Branding Lessons

When it comes to advertising, mobile games are both brand-safe and extremely effective. Contributor Andrew Dubatowka explains why. Andrew Dubatowka on July 17, 2017 Earlier this year, more than 250 advertisers pulled their non-search ad spend from Google following reports that some ads on YouTube and the Google display ad network were being served … Continue reading The most brand-safe app category is not what you’d expect →

Why Your Company Could Be Wasting Money, and You’d Never Know

Cost Management

by Lars Helgeson April 27, 2016April 27, 2016 Why your company could be wasting money, and you’d never know Waste. The word alone conjures up negative imagery. Maybe the image of physical waste comes to your mind – garbage, trash, refuse, the stuff we don’t want near us. Or maybe you think of wasted effort … Continue reading Why Your Company Could Be Wasting Money, and You’d Never Know →

5 Web Trends You’d Better Ditch If You Want Increased Customer Loyalty

Web Optimization Guidelines

by Zaid Ammari March 27, 2016 Follow @ppcmastermindsMarch 27, 2016 The Internet is crammed full of awesome technology and interesting interactive tools. While design trends change as fast as public opinion, however, the latest craze isn’t always the best feature for a commercial site. In some cases, the designs and web components you thought were … Continue reading 5 Web Trends You’d Better Ditch If You Want Increased Customer Loyalty →

5 Ways To Use The Biggest Social Media Platforms In A Way You’d Never Expect

Social Media Marketing

WishpondMarch 5, 2015 In the year 2015, 66% of marketers agree that social media marketing is core to their business. And, nearly double the number of marketers categorize social as a primary revenue source compared to 2014. With these types of statistics I don’t need to explain any further the importance of social media in … Continue reading 5 Ways To Use The Biggest Social Media Platforms In A Way You’d Never Expect →