Amanda Clark — February 9, 2017 Follow @GrammarChicInc— February 9, 2017 Over the last few years, Facebook has subtly but significantly shifted its focus toward paid ads. While it remains highly important to distribute valuable content and to seek organic reach, it’s just as vital for businesses to pony up for some paid Facebook ads. … Continue reading Why Your Facebook Ads Aren’t Working
Leigh Marcos — February 3, 2017 — February 3, 2017 Being a remote worker is not for everyone. It is simply not possible for everyone to work alone yet also be part of a team. This kind of work requires inner strength and concentration mixed with an open communicative style. It can often need multitasking … Continue reading How To: Work Proactively on a Team While Working Remotely
Jesse Boskoff — January 27, 2017 Follow @jesseboskoff— January 27, 2017 Online marketers can be harsh on Search Engine Optimization (SEO) strategies saying today’s SEO ineffective. But that is far from truth. SEO has just simply changed with the times, too quickly in cogent with search engine algorithms. Despite a few challenges, SEO remains the … Continue reading Reasons Why Your SEO Strategy Isn’t Working
James Potter — January 17, 2017 Follow @thelinkedinman— January 17, 2017 If you are reading this I assume you have set up a LinkedIn profile, or are thinking about it, thereby joining the leading social network for professionals, with over 450 million users. If all you have done is set up a profile, filled out … Continue reading Why Isn’t My LinkedIn Profile Working For Me?
Michael Heller — December 13, 2016 — December 13, 2016 Whether we like to admit it or not, feedback has been a critical part of business management for as long as people have worked. Considering it’s how we learned the basics of living, real-time feedback is in our very nature (how did you learn to … Continue reading Why Real-time Feedback Isn’t Working for Your Team
Alice Williams — December 16, 2016 — December 16, 2016 Influencer marketing—the use of internet personalities to drive brand awareness—is an effective and often necessary advertising strategy for small businesses that want to grow their audiences. The right endorsement can boost conversions tenfold. The rise of professional bloggers and social-media stars gives companies an opportunity … Continue reading 5 Key Mistakes to Avoid When Working with Influencers
Matt Goldman — November 7, 2016 Follow @TheOriginalBull— November 7, 2016 When someone is unemployed, they generally have a single goal in mind: to find a job. Unfortunately, even if you fully commit yourself to landing a gig, there’s no telling when you might wind up at a new place of employment. According to Rosemary … Continue reading Being Unemployed Doesn’t Mean You Shouldn’t Be Working
Brad Smith — October 30, 2016 Follow @bsmarketer— October 30, 2016 You’ve got AdWords down, right? CPC’s are holding steady and cost per lead is trending down. Conversions look good and your ad management is largely on maintenance-mode, needing only minor tweaks here or there. Facebook, on the other hand, is a mess. Sure – … Continue reading 5 Reasons Your Facebook Ads Aren’t Working
by Melanie MulvihillOctober 22, 2016 Influencer marketing is a great and cost-effective way for brands to reach potential buyers. Influencers have a large audience reach and their audience actually trusts their messages. Advertisers also say that engagement is significantly higher when it comes from an influencer versus an advertisement. In fact, audiences are more skeptical … Continue reading Tips on Working with Social Influencers
by Jonathan Bright Follow @SoutherlyCommsOctober 16, 2016 Businesses these days trust that employee engagement is a necessary thing. It makes little sense that an unhappy workforce is as productive as a happy one. Saying that, just half of companies that have an employee engagement strategy are actually satisfied with the impact on performance, and research … Continue reading Why Your Employee Engagement Strategy Isn’t Working
