Liz BrennerMarch 16, 2015 Like many working parents, I sat in front of my computer last week distressed. Another snow day with four kids off from school. How would I get anything accomplished? I thought I’d tap into my inner “productivity whiz” to make it through the day with a few more items crossed off … Continue reading Productivity Life Hacks For Work
Business.comMarch 13, 2015 Gamification is a current buzzword in business management. Despite the popularity of the concept, not many managers actually know how and when to use it order to achieve their goals. And gamification can help them in a lot of ways; it motivates and engages people, changes their behaviors, helps to develop specific … Continue reading When Work Becomes Play: Gamification in the Workplace
Jona JoneMarch 11, 2015 You probably think you’ve done everything right at your job already. Wrong. Getting ahead in your job calls beyond mastering faithfully from A to Z the dusted, hard-bound employee handbook long been tucked onto your work desk cubicle. Whether you’re the newest office darling making your route to becoming Lady Achiever, … Continue reading Pitfalls You’re Probably Committing At Work
Laura NollMarch 11, 2015 Hi %%USER NAME%%! Time and time again, personalization has proven its value. However, all too often, inboxes are filled with wild attempts at connecting that aren’t actually all that effective. And in the situation in which your personalization efforts fail completely — it can actually work against you. Today, I opened … Continue reading How Email Personalization Fails Can Seriously Work Against You
Graham JonesMarch 7, 2015 One of the benefits of email is that it is 24/7. You can send out a message to your team knowing that many of them will get it immediately and that everyone else will see it within hours. Gone are the days of having to print something and send it via … Continue reading Emails After Work Make For An Unhappy Workforce
Anna RodriguezMarch 5, 2015 Social media is a beast. Facebook population alone is bigger than China and most people just won’t last a day without going through their social networks. When someone is online, he is probably on social media. A Global Web Index study reveals that Internet users aged 16-64 spend a daily average … Continue reading How To Create Social Media Promotions That Work
Justin WilsonMarch 3, 2015 Earlier this week, Bradley Horowitz, one of Google+’s key architects and a Google VP, announced that he has been appointed as head of Google’s Photos and Streams products. It is strongly implied that these are not additional features to Google+, but two new products which will effectively replace Google+. But how … Continue reading Google+ Didn’t Work
Contributor Mary Wallace says martech is the conveyor belt that delivers the widget — the content. No belt, no widget. No widget, no need for the belt. Mary Wallace on March 3, 2015 Within the typical marketing organization, the people responsible for marketing technology (Martech) and those running Content Marketing are completely separate from one … Continue reading Why You Need Content & Martech To Work Together
Shelly DuttonMarch 1, 2015 Decision making and running a business are synonymous no matter your role, the size of your company, or industry in which you compete. Some decisions can be as difficult as determining whether the timing is right to enter a new market. Others can appear to be simplistic in nature; however, they … Continue reading 3 “Simple” Business Decisions That Impact The Future Of Your Employees’ Work
Mike WhitneyFebruary 27, 2015 Perhaps you’ve heard the phrase, “Be the ball, hit the ball.” If not, it’s in reference to baseball and it’s basically a somewhat Buddhist approach to the psychology of hitting the ball. The “oneness” alluded to may at first glance seem a bit fluffy, but there is powerful logic therein. Seeing … Continue reading Why Buyer Personas Work for Small Businesses
