Tag Archives: work

5 Ways Mega Brands Have Made Twitter Polls Work For Them

by Sahail Ashraf November 17, 2015 Follow @TalcontentNovember 17, 2015 Lately the folks at Twitter have been busy rolling out updates to the platform. Online circles may be buzzing about the switch from ‘favorites’ to ‘likes’, but we’re most excited about the new native poll feature. Available to all users at the end of last … Continue reading 5 Ways Mega Brands Have Made Twitter Polls Work For Them

Attention Marketers: Hashtag Campaigns Work When They’re Culturally and Personally Relevant

by Brian Solis November 14, 2015November 14, 2015 Hashtags are everywhere and brands are aiming to capitalize on all things UGC (user generated content). But sometimes, brands jump onto digital trends without truly understanding why they’re culturally relevant, in this case hashtags, and how to be part of the conversation in meaningful and effective ways. … Continue reading Attention Marketers: Hashtag Campaigns Work When They’re Culturally and Personally Relevant

How Mass Customization Can Work for Small Businesses

Victoria VessellaOctober 23, 2015 Mass customization is a trend that many businesses of varying size and scale have dabbled in. In today’s consumer-driven marketplace, it’s a smart idea to create custom offerings that meet the specific demands of customers. However, not every organization is able to capitalize on this phenomenon the way they would like … Continue reading How Mass Customization Can Work for Small Businesses