Ari Squires, CEO of Profit Attraction Academy, Went from A Jail Cell to Managing Multi-Million Dollar Brands GRIT DAILY / 25 Apr 2023 It’s not where you start, but where you finish that matters, and nobody knows that better than Ari Squires, CEO of Profit Attraction Academy. The energetic business mogul, brand manager, author, and international … Continue reading Ari Squires, CEO of Profit Attraction Academy, Went from A Jail Cell to Managing Multi-Million Dollar Brands
By Max Ufberg October 10, 2022 In his 11-year NFL career, Ricky Williams was a Pro Bowl running back, a single-season rushing yards leader, and one of just 31 players in league history to amass 10,000-plus career rushing yards. And before all that, he was a Heisman Trophy winner with the Texas Longhorns. … Continue reading Ricky Williams explains how he went from NFL player to weed entrepreneur
By Danica Lo June 13, 2022 Last week, Darby Maloney posted a TikTok explaining her job as a product manager in the tech industry—and, in the process, accidentally triggered some dark, misogynistic corners of the internet. Maloney’s 92-second video features her and a coworker speaking direct to camera, explaining their roles: collaborating … Continue reading How the product manager who went viral on TikTok schooled a bunch of tech bro trolls
By Marcus Baram May 10, 2022 This article is from Capital & Main, an award-winning publication that reports from California on economic, political, and social issues. After decades of decline in overtime pay, the Biden administration is considering action to sharply expand access in a time of high inflation. This is the first article of … Continue reading How overtime pay went from a labor right to a rarity
SAP CX worked with Brakes in the UK to make rapid changes to its GTM strategy. Rodric Bradford on September 15, 2020 Food and technology have been on everyone’s mind in the past six months, and for SAP CX these two worlds collided this spring in a 7-day span when its SAP Commerce Cloud was … Continue reading How a UK food provider went from B2B to D2C in 7 days
Beata Staszkow — March 21, 2019 — March 21, 2019 T_ushar / Pixabay It can be crushing not to get a promotion that you have set your heart on. You no doubt worked hard for it and had high hopes that the role would be yours. No doubt you feel disappointed, deflated, and even bitter. … Continue reading Reasons Why the Promotion Went to Someone Else
Denise Carney-Jones — May 5, 2017 — May 5, 2017 How many times have you heard that? The digital space offers great opportunity for tracking and measurement, but it is important to look beyond the surface. Objectives for display ads and paid search are not typically to interact with the ad itself, but to ultimately … Continue reading “But Our Click-Through Went Up 35%” – Looking Deeper at Optimizing Your Web Experience
Austin Iuliano — November 26, 2016 Follow @austiniuliano— November 26, 2016 How I Went From Failure to Fantastic Writer Here is one indisputable fact of life, we all play by different rules in life. These rules are predicated on many factors but a major one is “the environment” in which you grow up in. If … Continue reading How I Went From Failure to Fantastic Writer
Benjamin Romano When I profiled Moz and its co-founder Rand Fishkin a few years back, the story focused on the Seattle-based company’s “TAGFEE” culture—the first letter of which stands for “transparent.” Fishkin and his successor as CEO, Sarah Bird, have gone well beyond what most privately held tech companies do in that regard, … Continue reading Recommended Read: Fishkin on What Went Wrong at Moz
Wiley CMO Clay Stobaugh shares the challenges of leading a company founded in 1807 into the digital marketing age. Amy Gesenhues on December 2, 2015 After more than 208 years in business, Wiley has moved its brand into the digital age while continuing to focus on educational resources, professional development and scholarly research. “There is … Continue reading A CMO’s View: How The 208-Year Old Wiley Brand Went From Traditional To Digital Marketing
