A welcome-back email can turn churned customers into loyal ones by picking up where their last experience left off. Ryan Phelan on September 17, 2025 A good welcome email program can quickly introduce customers to your brand and start the relationship off right. But what about customers who come back after churning? Do they … Continue reading Time for a ‘Welcome Back’ program for returning customers?
Tag Archives: Welcome
Welcome emails lift KPIs: Best of the MarTechBot
See how the MarTechBot responds to a prompt and how the prompt can be improved. Today: Welcome email prompts and features to boost KPIs and build relationships. MarTechBot on January 13, 2025 Best of the MarTechBot showcases the MarTechBot’s responses to prompts submitted by readers. See more about how marketers are using MarTechBot here. The language model is … Continue reading Welcome emails lift KPIs: Best of the MarTechBot
Welcome to the age of the AI-optimized building
June 22, 2024 Welcome to the age of the AI-optimized building As the climate toll of artificial intelligence becomes clearer, environmental analysts would tell you that a significant part of the problem is computing power. The vast web of data centers needed to train and run large-language models—and the construction emissions and energy needed … Continue reading Welcome to the age of the AI-optimized building
Surprisingly, these burned-out workers don’t fear AI—they welcome it
May 06, 2024 Surprisingly, these burned-out workers don’t fear AI—they welcome it A new survey from Canva reveals teachers aren’t mad about AI—in fact, they’re hoping the technology can offer them some relief. BY Sarah Bregel There are plenty of legitimate fears about AI taking over the world. But you know who isn’t so worried? Teachers. … Continue reading Surprisingly, these burned-out workers don’t fear AI—they welcome it
Elon Musk kills the Twitter brand: Welcome to the age of X
X marks the spot where birds once tweeted. Kim Davis on July 24, 2023 Overnight, the iconic blue bird icon was removed from the desktop version of Twitter and replaced by a stark, monochromatic letter X. The same change will shortly be made on the mobile version, the company confirmed. The change is also said … Continue reading Elon Musk kills the Twitter brand: Welcome to the age of X
Welcome to the E-Commerce Era of Home Services
Welcome to the E-Commerce Era of Home Services Brig Graff / 09 May 2023 The home services industry, a $ 700 billion market in the U.S. alone, encompasses a wide array of trades such as plumbing, lawn care, house cleaning, HVAC, and electrical work that serve as the backbone of modern life. All … Continue reading Welcome to the E-Commerce Era of Home Services
Welcome emails have best click-to-open and first purchase rates
Emails triggered by price cuts and back-in-stock have 25% first purchases rate. Constantine von Hoffman on August 15, 2022 Welcome emails and those triggered by inventory changes have the best click-to-open and first purchase conversion rates, according to a new study. Email campaigns triggered by price cut and back in stock notices resulted in first … Continue reading Welcome emails have best click-to-open and first purchase rates
Crafted Welcome Emails Propel Your Click-Through Rate
Shannan L. Seely January 5, 2021 Staring at your email marketing goals for 2021? The numbers seem pretty lofty. Then you look over your 2021 marketing budget. It’s smaller than last year. To increase engagement versus last year will be hard. So how do you improve email open rates without pouring more $ $ into … Continue reading Crafted Welcome Emails Propel Your Click-Through Rate
A Welcome Email Can Improve Your Overall CTRs If You Do the Following
Ali Faagba December 10, 2020 Email open rates and click-through rates are witnessing a steady decline, recent research from Campaign Monitor has found. While more than enough has been said about using a welcome email to build rapport, and about timeliness, and about subject lines, we seldom talk about what subscribers are looking for in … Continue reading A Welcome Email Can Improve Your Overall CTRs If You Do the Following
How to Write a Compelling Welcome Email (5 Tips)
Syed Balkhi September 4, 2020 People often say that first impressions are everything. We know that this saying applies to face to face meetings, but what kind of initial impression are you giving new email subscribers? Email marketing is one of the most profitable and engaging ways to grow your business. On average, companies see … Continue reading How to Write a Compelling Welcome Email (5 Tips)