Tag Archives: Week

Media planning breakdown: Marketoon of the Week

Before you switch agencies, take another look at how you’re measuring campaigns. Chris Wood on August 2, 2021 This week’s Marketoon asks: how data-driven is your media spend? Fishburne’s take: Media spend is rebounding in 2021 with a continued spending shift from traditional to digital channels.  Zenith reported this week that digital ads will make up 58% … Continue reading Media planning breakdown: Marketoon of the Week

5 Ways to Show Gratitude to Essential Workers During National Customer Service Week

Rhonda Basler September 30, 2020 Normally, the first full week in October provides a prime opportunity for companies across all industries to showcase their passion for customers and the employees who serve them. Punctuated by everything from in-house CEO talks to banquets to even picnics where families participate in a little friendly competition, National Customer … Continue reading 5 Ways to Show Gratitude to Essential Workers During National Customer Service Week