Kayla Sloan — August 3, 2018 — August 3, 2018 Every business is unique in its vision even if some of the products or services are similar to others. But certain elements of running a business stay the same no matter what kind of business it is. As examples, all businesses must provide good service … Continue reading 12 Ways Being Organized Helps Your Business
Jomer Gregorio — July 27, 2018 Follow @JomerGregorio — July 27, 2018 The General Data Protection Regulation (GDPR) is said to be the most important change in data privacy regulation in the last two decades. Coming into force last May 25 this year, this newly-implemented regulation is set to revolutionize the way that business organizations … Continue reading Ways GDPR Will Transform the Digital Marketing Industry [Infographic]
Contributor Rex Briggs shares a historical and insightful take on how marketers should look at marketing ROI and ways to increase it. Rex Briggs on July 30, 2018 We often talk about marketing ROI, or the return on investment in advertising, as if it is a fixed and immutable number. You may have heard … Continue reading 5 ways to hack a higher marketing ROI
Paul Keijzer — July 27, 2018 Follow @Paul_Keijzer — July 27, 2018 Micromanaging can be a cumbersome and unfruitful task. It’s something most sensible and progressive managers and leaders avoid. And why not. Your employees don’t enjoy being constantly pestered about what they’re doing, how they’re doing it and when they’re going to get work … Continue reading 5 Creative Ways Gamification Can Effectively Manage Tasks
Contributor Kristopher Jones speculates that user engagement impacts search engine rankings and shares 8 tips you can use to make your content more engaging for users. Kristopher Jones on July 26, 2018 Much like commercials on TV, users are bombarded with content at every turn as they surf. It’s overwhelming and as such, marketers are … Continue reading 8 ways to use content to skyrocket user engagement
Sarah Daren — July 25, 2018 — July 25, 2018 When most people think about starting a business, psychology doesn’t normally come to mind. Most business owners get started knowing nothing about psychology, and many of them do well. However, learning more about psychology can have some surprising benefits for business owners—benefits that can sometimes … Continue reading 5 Ways Psychology Courses Can Help Small Business Owners
Darleen DeRosa — July 23, 2018 Follow @onpoint_llc — July 23, 2018 Although popular culture often portrays millennials as recent college graduates, the truth of the matter is that most of them are already well into their late twenties and thirties. The question of how to prepare them for leadership positions is not a hypothetical … Continue reading 5 Ways to Start Training Millennials for Leadership Roles
By Liz Farquhar July 13th, 2018 To ultimately be successful, digital marketing efforts have to stand out. It’s no longer enough to just create content or serve up static ads; you have to think through who your ideal customers are and what resonates best with them. Once you have that figured out you can find innovative … Continue reading Innovative Ways to Target Online Audiences
Angela Ruth — July 12, 2018 — July 12, 2018 889520 / Pixabay “Coming together is a beginning; keeping together is progress; working together is success.” – Henry Ford Collaboration is a vital part of building a business. If the company encourages collaboration your team members will feel a part of something much bigger than … Continue reading 6 Ways to Foster Better Collaboration in the Workplace
By Manish Dudharejia July 11th, 2018 Sentiment analysis is a method used to analyze the positive and negative emotions associated with a particular series of words. The technology has evolved in scope and availability in recent years, and the impacts on marketing and SEO are only just beginning to show themselves. As sentiment analysis creeps … Continue reading 4 Ways Sentiment Analysis Is Changing SEO
