Allen Finn — August 8, 2017 — August 8, 2017 I’m willing to wager that at least one of Facebook’s 5 million (and counting) advertisers is your direct competitor. Even if Joe’s HVAC or Asics or exceptionallypungentcatnip.org don’t know what the hell they’re doing, they’re siphoning your share of voice. What exactly does that mean? … Continue reading 5 Ways to Use Facebook Ads to Take Down Your Competitors
John Hawthorne — August 4, 2017 — August 4, 2017 geralt / Pixabay Social media influences almost every facet of our lives. We use Twitter and Facebook to learn about the news. We chat with friends via Facebook Messenger and WhatsApp. We send silly messages to each other through Snapchat and save our favorite things … Continue reading 5 Astounding Ways Social Media Is Transforming eCommerce
Yash Mehta — August 4, 2017 — August 4, 2017 Yummymoon / Pixabay There has never been a better time to start and manage a small business. With unlimited access to utility services, tools, and applications, it is needless to say that you can save a lot of your time and efforts in managing a … Continue reading 5 Simple Ways to Save Time and Money for Small Businesses
Gal Glikman — August 3, 2017 Follow @UponitMedia — August 3, 2017 With Google and Facebook taking the majority of online advertising profits, everyone else has been swimming against the strong current of competition in the hopes of profiting from this potentially lucrative market. Throw increasingly popular ad blockers into the mix, and the outlook … Continue reading 6 Ways to Grow Your Online Ad Revenue
New to Google Search Console? Columnist Dianna Huff provides a handy guide for gleaning actionable insights from the Search Analytics report. Dianna Huff on August 2, 2017 In my last column, I covered how you can use Google’s Search Console to learn about the health of your website. Search Console has another helpful report, … Continue reading 3 ways to use search query data from Google Search Console
Roman Kniahynyckyj — August 1, 2017 Follow @kniahynyckyj — August 1, 2017 jonbonsilver / Pixabay Your website functions as your 24 hour online presence. Getting people to your website is a victory, but you still have to keep them there. If your website contains one or more of these annoying elements, it may be causing … Continue reading 7 Ways Your Website Is Driving Traffic Away
Warren Knight — July 31, 2017 Follow @warrenknight — July 31, 2017 Did you know that 72% of marketers worldwide said that relevant content creation was the most effective tactic? Getting noticed by your target audience online can be extremely challenging, especially as a small business competing with larger companies that have already built trust … Continue reading 10 Powerful Ways To Get Your Brand Noticed Online
Nicole Blanckenberg — July 29, 2017 Follow @https://twitter.com/StoreYaCom — July 29, 2017 If you tackle AdWords and Facebook in the same way, you’re headed for ROI disappointment. Facebook, unlike AdWords, offers advertisers custom audiences, and if used correctly, can payoff in a BIG way: earning it the rightful place of eCommerce’s second leading paid traffic … Continue reading 5 Ways to Hack Facebook’s Custom Audiences for Big Payoffs
Ryan Kh — July 28, 2017 Follow @ryankhgb — July 28, 2017 geralt / Pixabay There’s no doubt that your company could benefit from a larger email list – but only if subscribers are sufficiently engaged. What you want to avoid at all costs is investing time and money into a list with zero potential. … Continue reading 3 Ways to Supercharge Your Email List Engagement
Joei Chan — July 28, 2017 Follow @joeei — July 28, 2017 Whether you’re ready for it or not, your customers love leaving online reviews, and your potential customers love reading them. Online reviews have become omnipresent. They’re no longer just on review sites like Yelp, Tripadvisor, or G2Crowd. They’re available and visible on Google … Continue reading 4 Effective Ways to Leverage Online Reviews for Your Business
