Tag Archives: Ways

10 Ways to Effectively Use Visuals on Your Website

Payman Taei — January 30, 2017 Follow @paymantaei— January 30, 2017 Visual content has always been relevant in marketing, but it’s quickly begun gaining more steam. This is probably because the average human’s attention span is now less than a goldfish’s, and visual content can catch a viewer’s attention quicker—and keep it longer—than written content. … Continue reading 10 Ways to Effectively Use Visuals on Your Website

Top 3 Ways To Identify Long Tail, Intent Driven Keywords For PPC

By Liz Farquhar  January 25th, 2017 As the paid search landscape has become more competitive, Google has simultaneously made campaigns increasingly more complicated and more expensive. While intent-driven core keywords are considered the Holy Grail for results-driven paid search campaigns, there are often better (less expensive) long tail keywords that have far reaching benefits for … Continue reading Top 3 Ways To Identify Long Tail, Intent Driven Keywords For PPC

5 Ways to Improve Your Website’s SEO for Voice Search

Aleh Barysevich — January 26, 2017 Follow @ab80— January 26, 2017 The steady move towards long-tail keywords over the past few years has been preparing us for the real future: voice search optimization. It is the next evolutionary stage in the ever shifting definition of the common search query. By building on your existing knowledge … Continue reading 5 Ways to Improve Your Website’s SEO for Voice Search