The MAP once moved leads toward sales. Three emerging models now center customer context and what happens next. By Moni Oloyede Published on August 25, 2026 For most of the last 20 years, marketing automation platforms helped B2B marketers answer one central question: Is this lead ready for sales? Marketo, Eloqua, Pardot, and … Continue reading 3 ways marketing automation platforms are being reinvented
The July 2026 HubSpot updates focus on giving you more control over what shows up where, and folding every AI agent into one place to manage them. By Tyler Samani-Sprunk Published on August 21, 2026 The biggest news in HubSpot’s July 2026 update is Agent Hub, the evolution of Breeze Studio, and the … Continue reading HubSpot July 2026 updates: Agent Hub arrives and more ways to control what you see
August 16, 2026 AI notetakers have entered the meeting. Here are 5 ways to get the most out of them BY Alisa Cohn A recent Wall Street Journal story confirmed what you already know: Everything is being recorded. Meetings, one-on-ones, hallway chats, and even dates live on in your permanent file somewhere in Otter, Zoom, or … Continue reading AI notetakers have entered the meeting. Here are 5 ways to get the most out of them
Create an institutional memory that helps teams understand past brand decisions and make more intentional ones going forward. By Tamara Scott Published on July 29, 2026 Keeping your brand’s evolution within your control is easier than you think, but most marketing and creative departments let busyness get in the way of documenting … Continue reading 3 ways to document and guide your brand’s evolution
June 06, 2026 11 ways to make your time feel less rushed during a busy week BY Jeremy Caplan This article is republished with permission from Wonder Tools, a newsletter that helps you discover the most useful sites and apps. I love Laura Vanderkam’s books about how to make the most of time. It’s never about stuffing more into … Continue reading 11 ways to make your time feel less rushed during a busy week
May 01, 2026 7 ways AI is being used at work by everyone from teachers to marketing professionals BY Associated Press Artificial intelligence is permeating workplaces, changing the nature of jobs of every stripe. Teachers are using it to create lesson plans and grade papers. Marketing professionals are harnessing it to work a room and learn … Continue reading 7 ways AI is being used at work by everyone from teachers to marketing professionals
March 20, 2026 3 small ways to add joy to your day BY Katharine Manning Happiness has been a bit thin on the ground these days. The headlines are grim, loneliness and disconnection are rising, and work pressures seem to multiply by the day as new technologies, global unrest, and social upheaval collide. In the midst … Continue reading 3 small ways to add joy to your day
AI bias often starts before the model runs. Missing context, flawed prompts and assumptions distort outputs. Here’s how to correct them. By Ryan Phelan Published on March 18, 2026 Last updated on March 25, 2026 Among all the concerns marketers have when bringing AI into decision-making, there’s one we don’t talk about enough: … Continue reading 3 ways to reduce bias in AI with better context
Reviving dormant email lists can drive pipeline, but doing it wrong can damage deliverability. Here’s how to bring old subscribers back safely. By Joe Cunningham March 11, 2026 Your CEO just decided it was time to send more emails. You have segments and even entire lists that haven’t seen an email in months … Continue reading 7 ways to revive dormant email lists without wrecking deliverability
March 08, 2026 10 ways teachers can use AI BY Jeremy Caplan This article is republished with permission from Wonder Tools, a newsletter that helps you discover the most useful sites and apps. I recently talked with Lance Eaton, Senior Associate Director of AI and Teaching & Learning at Northeastern University and writer of AI + Education = … Continue reading 10 ways teachers can use AI
