Amy Bennet — August 28, 2019 — August 28, 2019 Choosing a strategic partner to deliver an outsourced customer care solution is a significant business decision – maybe one of the most significant decisions you’ll make in your career. You’ll task your team with running a tight procurement process to assess potential contact center partners. … Continue reading Top 10 Things to Assess on Your Contact Center Vendor Site Visit
Kaitlyn Hammond — August 7, 2019 — August 7, 2019 lakexyde / Pixabay Maybe you’re just about to launch your own business, and the next task on your to-do list is to set up your website. Or maybe you already have a website, but you don’t seem to be getting very many leads from it. … Continue reading A Good First Website Visit: 4 Non-Negotiables You Need
Lacy Boggs — July 29, 2018 Follow @blogspiration42 — July 29, 2018 ErikaWittlieb / Pixabay Last week, I attended the Digital Summit here in Denver, and I heard some pretty staggering statistics about the state of content marketing. For example, Rand Fishkin gave a really interesting keynote on search and organic traffic from Google. Not … Continue reading Only 3.25% of Visitors Visit Your Blog (and Other Scary Statistics)
Sruthi Narayanan — April 9, 2017 Follow @getzaius— April 9, 2017 A recent article published by Doug Crowe on Shopify Plus highlights the dangers of prioritizing conversion rates and Average Order Value as the best measurements of marketing success – which, unfortunately, many of today’s B2C marketers are still doing. On their own, neither conversion … Continue reading Revenue Per Visit: The Most Important Ecommerce Metric?
Grant Thomas — March 22, 2017 Follow @gsthomas22— March 22, 2017 As growth marketing experts, we are consistently asked this simple question: How do I get more customers? It’s a broad question that can be answered in a variety of ways, however, we see one key area of focus that can help any type of … Continue reading Why First Impressions Matter – 84% of Marketing Conversions Occur During the First Visit
7 Things Marketers Need to Know About AdWords Store Visit Conversions Jun 14, 2016 Larry Kim E-commerce sales totaled more than $341 billion in 2015. That’s huge. But amazingly, 90 percent of sales still happen in stores, not online, according to Google. That’s why AdWords introduced the in-store visits metric in 2014. The consumer … Continue reading The Lowdown On AdWords Store Visit Conversions
Facebook Like and Share buttons pass browsing data that can soon be used for ad targeting. Ginny Marvin on September 18, 2015 Last year, Facebook announced it would begin using data about the websites and apps that users browse for ad targeting. Soon, the company will begin passing browsing data from websites and apps that use Facebook Like, Share or Send … Continue reading Facebook Like And Share Buttons To Power Ad Targeting Based On Sites And Apps Users Visit
Erin P. FriarMarch 9, 2015 Since many field organizations function as a mobile workforce, communication about client visits between managers and reps can be lost in translation. The misunderstanding that can happen with a mobile workforce leads to rushed visits, inconsistent visits and even lost visits.The distinctly mobile character of field organizations demands that scheduling … Continue reading Why Field Organizations Need Software In Visit Scheduling