Tag Archives: Visibility

Leverage SERPs Visibility – 7 Techniques for E-commerce Sites

by Soumya Nair Follow @Soumya_M_NairSeptember 29, 2016 In today’s competitive business landscape, higher SERP ranking has become one of the most important challenges to e-commerce sites. Let’s have a look at some reports of renowned online marketers. According to a data generated by Custora, 26% of ecommerce orders come from search engine traffic. Kissmetrics reports … Continue reading Leverage SERPs Visibility – 7 Techniques for E-commerce Sites

How to Use Social Media Optimization for Higher Visibility

by Emily Ahlbum July 26, 2016 Follow @emagineusaJuly 26, 2016 For most marketers, when you hear the word “optimization”, you’re most likely inclined to think of SEO and the technicalities that come with it. However, at its core, the idea behind optimization is really quite simple: It’s making the best of anything. It’s about taking … Continue reading How to Use Social Media Optimization for Higher Visibility

How Small Businesses Can Optimize For Google To Increase Visibility

by Anthony Long, , Op-Ed Contributor, June 14, 2016 Uncovering new ways of attracting customers is often a priority for small business owners without large marketing and sales budgets. Luckily, search engines can help level the playing field. Rather than actively seeking out customers, search engines can deliver them directly to businesses, as long as … Continue reading How Small Businesses Can Optimize For Google To Increase Visibility

Think Outside the Text: How to Diversify Content for Better Visibility

By Stephen Moyers April 26th, 2016 Content is king. The phrase is old, but it still captures the essence of online marketing. Many marketers still focus largely on text content when they see that phrase. In reality, visual content is much more effective and more easily shared. Image-based content such as infographics and video marketing stands … Continue reading Think Outside the Text: How to Diversify Content for Better Visibility

The Local SEO Playbook To Increased Visibility And Customer Acquisition

Columnist Thomas Stern discusses five essential components of local optimization that increase online exposure and drive offline traffic to brick-and-mortar stores. Thomas Stern on March 3, 2016   As device connectivity expands and mobile integration becomes more prevalent, local SEO is gaining importance for brands seeking to obtain digital visibility and acquire customers. Millions of … Continue reading The Local SEO Playbook To Increased Visibility And Customer Acquisition