SDRs are in charge of converting leads generated through demand generation efforts into actionable leads and sales talks. In order to qualify inbound prospects and generate new leads from outbound efforts, your SDRs are critical.
As essential as they are to most businesses, there are still some questions surrounding outsourcing outbound SDR services. Leaving these questions unanswered hinders companies from better sales opportunities. This is why we have put together the most frequently asked questions on outbound SDR outsourcing to shed light on misconceptions and reservations people may have on this matter.
Why Outsource SDR?
Let’s get the most commonly asked question out of the way first. Many businesses wonder why it’s more advisable to outsource your SDRs rather than doing it inhouse. This is why it’s more practical to outsource your SDR.
It’s quite straightforward as outsourcing your outbound sales development helps you to focus more on your internal team (Account Executives, Regional Sales Managers, and so on) and relieves you of the responsibility of hiring, training, and managing outbound sales development in-house.
What activities are included in SDR Outsourcing?
Outsourced SDR teams do a wide range of tasks in accordance with their clients’ goals. They participate in outbound activities and create leads/prospects before passing them on to the right sales team. Next, they make outbound calls to potential customers. Likewise, they engage prospects via phone and email. SDRs do the same thing, contacting new clients and generating new sales for your company. Furthermore, SDR teams ensure smooth handoffs to sales and regular and bi-directional contact with sales partners in order to increase territorial income.
Can SDRs do more than just lead generation?
Many people mistake B2B Lead Generation and Appointment Setting services for Outbound Sales Development, although the two are completely distinct.
Hiring a Sales Agency gives you a lot more than “cold prospecting” services since your Outsourced Team will work as an extension of your company, under your brand, alongside your internal sales and marketing teams.
What is their technology proficiency?
SDR outsourcing is all about allowing targeted efficiency as you increase your sales. Furthermore, during the last decade, technology has revolutionized B2B marketing and sales. Whether it’s artificial intelligence, predictive analytics, or social media, SDRs have more territory to cover. Outsourced SDR teams are generally professionals in identifying, assessing, engaging, and converting consumers using technology. All of this while balancing human connection to develop relationships, trust, and confidence in a product or service.
Can I trust their data quality?
Yes, absolutely! SDRs working in B2B sales are frequently pressured for time and compelled to multi-task. This is acceptable given the challenges of maintaining CRM information and other resources. Because specialist SDRs are entrusted with keeping data integrity a priority, SDR outsourcing mitigates records problems. They are also efficient and knowledgeable about most CRM systems, as well as data-driven sales and marketing tools. As a result, a modern approach to the SDR role was contrasted, as well as data quality.
Will my conversion rate be higher with an outbound SDR team?
It takes time and work to convert a lead. A sales development team is responsible for contacting prospects, overcoming obstacles, ensuring that they are a good match, and connecting them to sales teams.
We’ve seen businesses with sales development teams convert leads into opportunities at a far greater rate than those without. Two technology clients, for example, offered similar products to the same sort of buyer.
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