Tag Archives: Velocity

Marketing a Web Startup: How to Use Technology to Achieve Escape Velocity

Diane H. Wong July 6, 2021 Creating a web application is challenging enough, but the make-or-break hurdle is gaining an audience for it. How does a startup with very little money draw in an inundated and skeptical audience to use its service? The shift from agile, responsive technology delivery to a marketing promotional machine can … Continue reading Marketing a Web Startup: How to Use Technology to Achieve Escape Velocity

Using Velocity as a Management Instrument? Don’t Do It!

Michel van der Meulen — October 19, 2019 In organizations in which agile transitions take place, the ancient English proverb Blood is thicker than water is frequently appropriate. It is decided to adopt agile working, there is talk of Scrum, self-organizing teams, Sprints, standing meetings, sticky notes on the wall, etc. etc. Everybody has to … Continue reading Using Velocity as a Management Instrument? Don’t Do It!