Tag Archives: Uses

How the Gap’s CEO uses ‘brand love’ to track the company’s comeback

July 09, 2026 How the Gap’s CEO uses ‘brand love’ to track the company’s comeback BY Robert Safian Gap was never uncool. It just disappeared for a while. CEO Richard Dickson explains how he’s bringing it back, using the same pop culture playbook he used to resurrect Barbie at Mattel. He breaks down why he tracks … Continue reading How the Gap’s CEO uses ‘brand love’ to track the company’s comeback

This free service uses Wikipedia to reveal what the world is thinking about

June 13, 2026 This free service uses Wikipedia to reveal what the world is thinking about BY Justin Pot   Wikipedia may be the last good website—a volunteer-driven service that isn’t flooded by advertisements or completely captured by corporate interests. It’s also very useful. I find myself constantly opening it when I hear a name or … Continue reading This free service uses Wikipedia to reveal what the world is thinking about

OpenAI Uses ChatGPT-Related Data Through Apple’s Integrations

OpenAI Uses ChatGPT-Related Data Through Apple’s Integrations by Laurie Sullivan , Staff Writer @lauriesullivan, December 11, 2024 Apple has integrated its voice assistant on its iPhone and other devices with OpenAI’s artificial intelligence, as part of a series of updates announced by the tech giant Wednesday. The more interesting part of the announcement is what these … Continue reading OpenAI Uses ChatGPT-Related Data Through Apple’s Integrations

New YouTube policy lets you request the removal of AI-generated content that uses your likeness

New YouTube policy lets you request the removal of AI-generated content that uses your likeness YouTube will give the video owner 48 hours to act on the complaint. will shanklin   Updated Tue, Jul 2, 2024 YouTube quietly added a new policy last month that lets you request the removal of AI-generated content featuring your … Continue reading New YouTube policy lets you request the removal of AI-generated content that uses your likeness

How True Classic uses post-purchase experiences to increase revenue

The company increased customer satisfaction with the aid of a tool by parcelLab that provides accurate shipping and delivery updates. Chris Wood on April 23, 2024   Consumers inundated with marketing messages are receptive when the message is about a high-priority item they’ve purchased. U.S. apparel brand True Classic has leveraged this to improve customer … Continue reading How True Classic uses post-purchase experiences to increase revenue

How Sur La Table uses AI to power customer experience

The national retailer uses Bloomreach technology to boost online discoverability and identify ecommerce opportunities. Chris Wood on March 1, 2024 National retailer Sur La Table draws customers to physical locations with cooking classes and a wide selection of high-end kitchenware to shop. Now, the company’s customer experience is similarly optimized online with a new AI … Continue reading How Sur La Table uses AI to power customer experience

Tableau Pulse uses AI to make data more accessible

The new offering from Salesforce’s Tableau will deliver AI-generated digests to your preferred workflows. Kim Davis on February 23, 2024 Tableau, the data visualization platform acquired by Salesforce in 2019, is beginning the roll-out of Tableau Pulse, an AI-driven experience designed to make data more accessible to everyone regardless of expertise with data visualization platforms. … Continue reading Tableau Pulse uses AI to make data more accessible

How ThriftBooks uses data insights, loyalty and experience to drive ecommerce sales

The independent online bookseller used year-round ecommerce strategies to grow sales 20% over the holidays. Chris Wood on January 23, 2024  Books are a broad category with a passionate following. It takes data and a solid ecommerce strategy to break through to book fans on digital channels. Over the years, online bookseller ThriftBooks developed a … Continue reading How ThriftBooks uses data insights, loyalty and experience to drive ecommerce sales

Expedia’s Project Explorer uses AI to curate trips based on budget and time of year

By Jessica Bursztynsky September 21, 2023 Expedia is leaning further into artificial intelligence with its suite of new products that CEO Peter Kern hopes will cement consumer loyalty to the travel giant’s brands. “Providing all these tools that are the new technology can allow for what we think creates the best product experience, and that’s … Continue reading Expedia’s Project Explorer uses AI to curate trips based on budget and time of year