The new Slackbot aims to turn everyday conversations into actionable marketing workflows, saving time and surfacing insights right where teams work. By Constantine von Hoffman January 13, 2026 Salesforce is moving beyond simple generative tools with a major upgrade to Slack’s signature assistant — now a true AI-powered work agent that could … Continue reading Salesforce upgrades Slackbot into true AI-powered agent
Meta announced new lead gen capabilities this week, looking to drive business during the post-holiday period, when rates fall as advertisers pull back. Mike Pastore on October 30, 2025 Meta introduced improvements to its suite of lead generation tools with a focus on the often-overlooked post-holiday period. Meta refers to the period from just … Continue reading Meta announces lead gen product upgrades for ‘Q5’ (yes, you read that right)
Amazon Upgrades Ad Partner Status For Select Companies by Laurie Sullivan @lauriesullivan, August 24, 2022 Amazon has granted some of its advertising partners “advanced” status after launching the original program earlier this year. Tinuiti announced its upgrade in status on Wednesday, while ChannelAdvisor announced the upgrade on Tuesday and Skai in May. The Amazon Ads … Continue reading Amazon Upgrades Ad Partner Status For Select Companies
Angela Hausman, PhD June 16, 2021 Digital marketing changed the nature of marketing and the skills required to effectively manage the day-to-day marketing operations. That means upskilling your people as well as upgrading your computers and other hardware to enhance market productivity in your operation. First, let’s take a look at the enhanced skill set … Continue reading 7 Essential IT Upgrades to Enhance Market Productivity
Johnny Duncan — January 17, 2018 — January 17, 2018 Alexas_Fotos / Pixabay What does it mean to provide a great employee experience, and how do you go about improving yours? Simply put, a great employee experience is engaging, productive, fulfilling, and enjoyable. As straightforward as that may seem, many business and HR leaders today … Continue reading 9 Simple Employee Experience Upgrades You Can Implement Anytime
Return Path Upgrades Email Intelligence Tool With Search Feature by Jess Nelson , October 25, 2017 Return Path upgraded Inbox Insight on Tuesday, unveiling enhanced features to its email intelligence tool that enables marketers to browse millions of real email marketing messages. The new “Browse Campaigns” feature adds a search tool to Inbox Insights, and … Continue reading Return Path Upgrades Email Intelligence Tool With Search Feature
Carol Stephen — May 25, 2017 Follow @Carol_Stephen— May 25, 2017 How to: Best Upgrades You Need When You Work from Home Who Works from Home? Everybody works from home sometimes. The better question might be: Who doesn’t work from home? This post was inspired by Patricia Phillips (The Aspen Stand’s) post To Work From … Continue reading How to: Best Upgrades You Need When You Work from Home
Marvin Russell — April 18, 2017 Follow @marvinrussell— April 18, 2017 I’ve personally collected about 100,000 emails. Half of those emails were collected by offering exclusive bonus content in exchange for an email address. It’s not enough anymore to simply ask for a email subscription, unless of course you brand is extremely well known for … Continue reading Content Upgrades: A Super Simple Beginner’s Guide [Infographic]
Rikke Thomsen — December 6, 2016 — December 6, 2016 E-commerce businesses are relying more and more on their email marketing to get new customers and build relationships with their existing clients. So why is email marketing so efficient? Email marketing has the highest ROI of all marketing channels, and one of the reasons is … Continue reading How to Boost Conversions With Content Upgrades and Opt-ins
Twitter gives marketers an enhanced tool for understanding their audience on the social network, including demographics, interests, purchasing behavior and television viewing preferences. Martin Beck on May 27, 2015 Twitter today launched an upgrade to its analytics tool, offering marketers more information about audiences on the social communications network. Called “Audience insights,” the new feature … Continue reading First Look: Twitter Upgrades Analytics With Audience Insights
