Jennifer Mitchell — April 10, 2017 Follow @jen_thewriter— April 10, 2017 Blogging is an important part of your small business’s marketing strategy. Your blog helps bring traffic to your website, and it helps you generate leads. It helps position your business as an authority in your industry. However, that doesn’t mean that you need to … Continue reading 3 Signs It’s Time for Your Business to Outsource Blog Writing
Tag Archives: time
Marketers, get your head out of your funnel — because time is definitely not on your side
Columnist John Steinert explains the need for marketers to step back from their day-to-day work and assess what’s going on with the market as a whole. John Steinert on April 6, 2017 Whether you’re a CMO who’s trying to figure out how to make substantive progress in the marketplace (the kind you can point … Continue reading Marketers, get your head out of your funnel — because time is definitely not on your side
How to Decrease Page Load Time On Your Website [Infographic]
Nadya Khoja — April 5, 2017 Follow @nadyakhoja— April 5, 2017 Having a slow-loading website can strongly harm the overall user experience, and as a result your site’s rankings in organic search. Continuously working towards improving your site’s load time should be a priority if you want to ensure that people keep coming back to … Continue reading How to Decrease Page Load Time On Your Website [Infographic]
5 Valuable Employer Tips for Managing Teams in Different Time Zones
Christopher Moore — April 2, 2017 Follow @cjmoore— April 2, 2017 Handling teams that perform in various time zones and have different working days is challenging. One team might begin work early in the day, whereas another might commence its work day several hours later, but the time difference between their zones can be misleading … Continue reading 5 Valuable Employer Tips for Managing Teams in Different Time Zones
5 Ways to Ensure Your Employee Training Program Isn’t a Waste of Time
Steve Rossetti — April 1, 2017 — April 1, 2017 Employee training is frequently an afterthought in strategic planning, treated as a formality without the foundational importance it should have. As a result, training does not drive engagement nor provide end usefulness, with surveys showing 70% of employees forget what they learned in training after … Continue reading 5 Ways to Ensure Your Employee Training Program Isn’t a Waste of Time
Is it Time to Assess Your Email Marketing Strategy?
John McTigue — March 25, 2017 Follow @jmctigue— March 25, 2017 It’s safe to say that most marketers still rely heavily on email marketing to reach and engage our prospects and customers. According to Campaign Monitor, email marketing delivers a whopping 3,800 percent ROI and $ 38 for every $ 1 spent. The question is, … Continue reading Is it Time to Assess Your Email Marketing Strategy?
Time For Small Businesses To Jump On The SEO Train
Time For Small Businesses To Jump On The SEO Train by Aaron Baar, Staff Writer, March 21, 2017 To be found, you have to be seen. And in a world that is increasingly virtual and/or mobile-first, that means being seen online. Yet many small businesses seemed to have missed the memo. In a survey of … Continue reading Time For Small Businesses To Jump On The SEO Train
It’s Time to Reverse Engineer Our Concept of “Thought Leadership”
Bob Apollo — March 20, 2017 Follow @bobapollo— March 20, 2017 Let’s face it, most so-called “thought leadership” is actually nothing of the sort. Much of it turns out to be a crude rehashing of already widely quoted statistics and crudely disguised product promotion. All-too-often, it does little or nothing to actually stimulate the reader … Continue reading It’s Time to Reverse Engineer Our Concept of “Thought Leadership”
5 Steps to Designing the Perfect Email Every Time
Hana LaRock — March 17, 2017 — March 17, 2017 We all know that one of the biggest tips when it comes to email marketing is using templates and designs that appeal to the readers. We also know not to make our emails too boring and not too busy, either. Though most company leaders possess … Continue reading 5 Steps to Designing the Perfect Email Every Time
Science Says There’s a Right Time to Post to Social Media
Bob Hutchins — March 14, 2017 Follow @Bobhutchins— March 14, 2017 Gary Vaynerchuk uses a term for describing social media posts that I really like. He calls these posts “micro-content.” Bits and pieces that make up a larger story. Micro-content doesn’t define a brand in and of itself; it doesn’t tell the whole story. Instead, … Continue reading Science Says There’s a Right Time to Post to Social Media