Tag Archives: This

Big Tech billionaires lost fortunes this year. The hit to your 401(k) might feel even worse

  By Sam Becker October 31, 2022 Billionaires raked it in during the early stages of the pandemic, but 2022 has not been nearly as kind. In fact, since the beginning of the year, some of the world’s richest tech billionaires—a list that includes Mark Zuckerberg of Meta Platforms, Elon Musk of Tesla, and Jeff … Continue reading Big Tech billionaires lost fortunes this year. The hit to your 401(k) might feel even worse

Five Ways Small Businesses Can Navigate A Tight Supply Chain This Holiday Season

Five Ways Small Businesses Can Navigate a Tight Supply Chain This Holiday Season ValueWalk / 16 Oct 2022   Business owners have been dealing with all sorts of persisting challenges for much of the year, from ongoing price increases to a tight labor market – supply chain shortages are simply another hurdle they’ve learned to … Continue reading Five Ways Small Businesses Can Navigate A Tight Supply Chain This Holiday Season

Online Fraud A Major Concern This Holiday Season, TransUnion Study Shows

Online Fraud A Major Concern This Holiday Season, TransUnion Study Shows by Laurie Sullivan  @lauriesullivan, October 21, 2022 Fraud is increasingly a major concern for consumers. Retailers and brands should be thinking more about securing their websites, as 54% of consumers have stated concerns with being victimized by fraud this holiday season — up 17% … Continue reading Online Fraud A Major Concern This Holiday Season, TransUnion Study Shows

Who Approves This Message? Political Ad Fact-Checking For The Average Voter Isn’t Easy

Who Approves This Message? Political Ad Fact-Checking For The Average Voter Isn’t Easy by Wayne Friedman , Staff Writer, October 14, 2022 Lying, misleading, and subtle threats on political TV commercials are not new. Even as new digital media attempts to eliminate much of this, expect more to come throughout these midterm elections on linear … Continue reading Who Approves This Message? Political Ad Fact-Checking For The Average Voter Isn’t Easy

TikTok will reportedly bring live shopping to the US this holiday season

Facebook Live Shopping is coming to an end in favor of Reels Meta is asking merchants to tout their products on Reels. A. Khalid @askhalid   SOPA Images via Getty Images Facebook Live Shopping events appear to be another casualty of Meta’s shift to short-form video. According to an announcement on the company’s website, live … Continue reading TikTok will reportedly bring live shopping to the US this holiday season

US martech spending set to break $20 billion this year; growth slowing

This is a 14.3% increase from 2021 when spend was up 20.9% Constantine von Hoffman on September 9, 2022 U.S. marketing technology spending is expected to increase a healthy 14.3% this year — surpassing $ 20 billion, according to industry research eMarketer. But marketing technology spending increases in 2022 won’t match earlier years. Spending increased … Continue reading US martech spending set to break $20 billion this year; growth slowing