by Eric Chester June 6, 2016 Follow @eric_chesterJune 6, 2016 Not long ago I worked with a mid-sized manufacturing plant in St. Louis that had a remarkable record of attracting and keeping in-demand workers. Although the company offered competitive wages, their formula for employee retention did not include offering above-market compensation, perks, and benefits. When … Continue reading Does Your Engagement Survey Ask These 3 Crucial Questions?
by Josh Tolan June 8, 2016 Follow @SparkHireJune 8, 2016 Your deadline seems far out, but you know it’s going to sneak up on you quickly. Your staff is growing as your business amps up for the seasonal peak before you’re struck with a request for maternity leave. Since you know you’re going to lose … Continue reading In the World of the Gig Economy, You Need to Know About These Obstacles
by Joei Chan June 7, 2016 Follow @joeeiJune 7, 2016 “It’s just 75 characters. It’ll be quick.” Anybody who’s written PPC copy knows that’s a lie. Yes, PPC copy is mostly short. But it can also be the toughest to nail. You need to be data-driven and creative at the same time. Hit the pain … Continue reading PPC Ad Copy: Increase Conversions with These 4 Tested and Proven Tips
by Richard Sellers June 2, 2016June 2, 2016 Potential employers have five questions that marketing executives need to answer on the road to getting hired: 1. What are you going to do for me? This is not a simple question. You must understand the personal motivation of each person asking the question to successfully answer … Continue reading These 5 Questions Are Keeping You From Getting Hired
by Matt Ford May 28, 2016 Follow @121DirectMktgMay 28, 2016 Email marketing campaigns are essential elements of any marketing strategy, especially in lead generation. They communicate and build relationships with prospects, gather important data, and help boost marketing ROI. As important as these campaigns are for marketers and business leads, many miss the mark and … Continue reading Try These New Email Marketing Tips in Your Lead Generation
by Brian Hughes May 27, 2016 Follow @BrianHughes116May 27, 2016 Is bad design sabotaging your business website? With so many great (and affordable) small business website options on the market these days, picking the right theme for your business can be a bit overwhelming. It’s tempting to grab the first topic that looks good and … Continue reading The Fastest Ways to Ruin Your Business Website: Don’t Make These Mistakes!
by Susan Gilbert May 23, 2016 Follow @SusanGilbertMay 23, 2016 Increase Sales and Website Traffic with 4 Email Marketing Tools Today I have some email marketing resources to help you improve your website leads and sales. Here’s four links with tips and tricks to kick start your Monday. Reaching your subscribers and converting leads can … Continue reading Use These Email Marketing Tools For More Conversions
by Rahis Saifi May 19, 2016 Follow @57rahisMay 19, 2016 Web browsers are no longer the kings of internet search as they have been in years past. Since December of 2014, social media has taken over the role as the prime source for website referral traffic. In fact, even more telling than this is the … Continue reading Consider These 6 Trends to Understand the Direction of Google
by Gyles Seward May 16, 2016 Follow @ElementaryDigiMay 16, 2016 Whether you’re launching a new e-commerce site or offering an online service for an existing retail shop, there can be plenty of challenges to overcome. For those that are just starting out, there can be several reasons for poor sales. Here’s 5 of the most … Continue reading Are These E-commerce Problems Slowing Your Sales Down?
By Ernest Thompson May 12th, 2016 Here on Search Engine People you can read articles from some the most knowledgable video and search engine marketers in the world. There are real insights which can actually help you get more views, subscribers, and better search rankings. But how is it that Smosh, two goofy friends since high … Continue reading What These Goofs With 5 Billion Video Views Can Teach You
