Sophie Beard June 14, 2021 If your client asked you how their social media performance compares to competitors, could you answer? When it comes to social media activity you don’t just have to be on top of your clients’ accounts, but competitors too. Social media is an increasingly crowded space so you need to be … Continue reading Competitive Benchmarking. Why Does It Matter and What Can It Tell You?
Jake Rheude April 8, 2021 The sky is (seemingly) the limit Online sales accounted for 21% of US retail sales in 2020, compared to 16% in 2019. It is fitting to end this article here. Undoubtedly, eCommercAs the first quarter of 2021 comes to an end, we’re seeing promising signs of recovery from the COVID-19 … Continue reading 7 Statistics That Tell the Story of eCommerce in 2021
Corie Stark October 29, 2020 In 1990, the American with Disabilities Act was put into law to protect people who require physical accommodations in indoor and outdoor facilities. When it first passed, websites were a new phenomenon, and no one considered the possibility of digital assets needing to be accessible. However, there have been multiple … Continue reading How to Tell if Your Website is ADA Compliant
Color-Coded Maps Tell Marketers Where They Need To Increase Advertising by Laurie Sullivan , Staff Writer @lauriesullivan, September 18, 2020 Commerce Signals, a Verisk Financial company, has launched a tracker to help marketers understand where consumers are spending and how their own sales compare to other companies and competitors. The color-coded map in a dashboard — … Continue reading Color-Coded Maps Tell Marketers Where They Need To Increase Advertising
Katy French August 12, 2020 No matter how great your company is, finding the right talent is tricky. You need to reach the right candidates, show them why they should want to work for you, and create a consistent experience, from the first time they encounter your brand, to the moment they accept the job … Continue reading 10 Ways to Tell Your Employer Brand Story in Your Hiring Process
Sarah Kelley August 6, 2020 Eight seconds. That’s how long you have to grab your website visitor’s attention before distractions start to take over. That’s how long I have to convince you that you’re going to learn something from this story. Donald Miller, CEO of StoryBrand, provides an easy structure that helps all kinds of … Continue reading How to Tell a Story With Your Website
Katy French July 20, 2020 How do you show people what type of employer you are, how you’re making a difference, and why they might want to come work for you? By telling the story of your employer brand. The better you can break down the walls of your company, take people behind the scenes, … Continue reading 10 Ways to Tell Your Employer Brand Story (With Awesome Examples)
Kerry Dye — January 23, 2020 If you’re wondering whether your website has been moved over to mobile-first indexing yet, there are two easy ways you can check this. Use the URL Inspection Tool in Google Search Console Check for Google Search Console notification emails Ideally, you’ll want access to the Google Search Console (GSC) … Continue reading How to Tell if Mobile-First Indexing is Enabled
Alasdair Macleod — January 20, 2020 The topic of my blog today is another one that is common on client’s sites. The use of the terms Showcase, Show & Tell or Sprint Review. In this situation, there is likely to be a broad mix of people fulfilling the Scrum Master roles. These could be client … Continue reading Showcase, Show & Tell or Sprint Review
John Lincoln — December 12, 2019 Follow @johnelincoln 10 years ago, SEO was a whole different ball game. We saw Panda stomp out keyword stuffing and Penguin take on link schemes. Looking at the Google updates of 2019, one thing is for certain, we’re closing out the 2010 search era with a bang. The March … Continue reading What Google 2019 Search Updates Tell Us About the Future
