For Teens, TikTok, Lululemon Slip While Make-up, UGG Gain by Sarah Mahoney @mahoney_sarah, April 5, 2023 When it comes to teen spending, some things haven’t changed much. Boys’ highest priority continues to be food, while for girls, it is clothing. But the latest Piper Sandler spending survey reveals plenty of brand shifts in the past … Continue reading For Teens, TikTok, Lululemon Slip While Make-up, UGG Gain
By Jeff Beer April 27, 2022 The relationship between social media and self-esteem among teens has long been a topic of study. And while there’s still some debate on the exact effects it has on various age groups, there is no doubt that there has been significant impact on millions of young people over … Continue reading Dove deepfakes moms to illustrate the impact of toxic influencers on teens
Pam Hughes November 9, 2021 According to the latest semi-annual survey of 10,000 U.S. teens, Snapchat is still their favorite social media network. Despite the real prospect of TikTok becoming the most popular social media platform among U.S. teens, a new report from Piper Sandler reveals that this is not the case. These results are … Continue reading Which Social Media Network Do Teens Like the Most?
Teens Make Hashtags #CoolAgain by Aaron Paquette , Columnist, July 9, 2021 Hashtags experienced a rapid rise followed by a steep decline in popularity as a method of promoting content on social media. They began almost by accident in 2007 as a way to categorize content and make it easily searchable. Along the way, they … Continue reading Teens Make Hashtags #CoolAgain
YouTube Is Bigger Among Teens Than Netflix by Wayne Friedman , Staff Writer, October 11, 2019 Netflix may have some competition not usually talked about in the same breathe as Walt Disney, WarnerMedia, NBCUniversal and Apple when it comes to new premium streaming video services. Think YouTube. The Google video platform is a major attraction … Continue reading YouTube Is Bigger Among Teens Than Netflix
George Beall — March 31, 2017 Follow @GeorgePBeall— March 31, 2017 Teenagers represent about $ 44 billion dollars of purchasing power in the United States and spend about 9 hours a day on social media. Brands have the opportunity to capitalize on this trend by providing value to the demographic but often approach their marketing … Continue reading 8 Keys to Connecting With Teens on Social Media
by David Baker, , Op-Ed Contributor, May 4, 2016 Like the teen generations that came before them, today’s teens are concerned about appearances, image and their place in the social caste system of their particular worlds. At the same time, the world these digital natives live in changes rapidly, shaping them into a new generation. … Continue reading Targeting Digital Teens (Generation Z)
Eric DahanOctober 10, 2015 It’s a well-acknowledged fact that Snapchat skews heavily towards the younger demographic; more precisely, the teen and tween groups. Teenagers reportedly make up 86% of the number 1 ephemeral social app’s user base, and three million of them have left Facebook during 2011 and 2014. This social media paradigm shift led to Snapchat now being … Continue reading Everything You Need to Know About Snapchat and Teens
Index: Conquering Content Marketing in 5 Steps: It All Starts With a Plan Conquering Content Marketing, Step 2: The Content (and Plot) Develops Conquering Content Marketing, Step 3: Facing the ‘Fans’ Seventy-two years. That’s how long the popular daytime soap opera, “Guiding Light” aired. What’s amazing about this show isn’t the fact that it is … Continue reading Conquering Content Marketing in 5 Steps: It All Starts With a Plan
