October 08, 2025 Why the world’s top talent should bet on Stockholm The world’s best engineers, entrepreneurs, and researchers face no shortage of opportunities. If you’re building the future in frontier technologies like AI, you could base yourself anywhere. So the real question is where. The answer today points north—to Stockholm. The European Commission recently … Continue reading Why the world’s top talent should bet on Stockholm
AI is handling tasks that once taught junior staff marketing fundamentals. Cutting these positions now means a talent shortage down the line. Constantine von Hoffman on September 8, 2025 Entry-level roles are drying up because of AI automation and budget cuts. This is particularly true for marketing, where AI’s capacity to do grunt work … Continue reading AI threatens entry-level marketing jobs—and the future talent pipeline
Plan impactful projects for martech interns that deliver value to your team while creating powerful learning opportunities. Steve Petersen on September 3, 2025 I recently had the privilege of hosting another martech intern, which was a marvelous experience. Bringing an intern on board requires commitment and planning, especially when designing projects that create real … Continue reading How to build internship projects that help future talent and current teams
Balancing onshore, nearshore and offshore solutions allows marketing teams to drive efficiency and brand consistency across global markets. Sue Wolski on October 17, 2024 Marketing and creative teams today are under pressure to do more with fewer resources while ensuring consistent branding. To succeed, businesses must rethink resource management and strive for higher operational … Continue reading How to achieve operational maturity in marketing with a multishoring talent approach
July 08, 2024 Talent for growth Solving industry talent shortages is tough, but there is unquestionable opportunity in catalyzing workforce innovation with company culture BY FastCo Works New data from the U.S. Chamber of Commerce shows workers are leaving their current employer for a new one, often in search of higher pay, more growth opportunities, or … Continue reading Talent for growth
May 10, 2024 Why Prada is expanding production in Italy and its artisanal talent Prada has focused on what it calls vertical integration of its supply chain. BY Associated Press The Prada Group is expanding its production footprint in Italy, including dozens of new jobs at its knitwear factory in Umbria, leaning into “Made in Italy” … Continue reading Why Prada is expanding production in Italy and its artisanal talent
A wider range of opportunities, a seat at the table and recognition that skill-sets exceed standard degrees. These are all things you can offer to retain talent. Ruben Ugarte on December 22, 2023 The ongoing layoffs in some industries offers a confusing picture of the labor market. Marketing teams are also facing budget pressure as … Continue reading 3 ways to retain marketing talent — and why it’s important to do so
CEO Mark Benioff hopes he can lure dissatisfied AI experts to come work on Salesforce’s Einstein 1 Platform. Constantine von Hoffman on November 21, 2023 Salesforce CEO Mark Benioff is hoping to turn OpenAI’s chaos to his advantage, offering to at least match the compensation of any AI experts willing to join the CRM giant. … Continue reading Salesforce tries to grab AI talent from the OpenAI maelstrom
By Pavithra Mohan As the head of talent at CapitalG, Alphabet’s $4 billion independent growth fund, Lauren Illovsky helps guide the firm’s portfolio companies as they scope out executive level hires and fill out their boards. Illovsky sees her role as absorbing—and solving—any challenges they’re facing in the talent department. “I always tell them … Continue reading What to know about hiring in tech right now, according to the head of talent at Alphabet’s growth fund
AI is handling more and more marketing grunt work — work that had previously given people key early career learning experiences. Steve Petersen on October 2, 2023 One of the great things about AI is its ability to handle much of the grunt work of marketing. The downside is that grunt work is also a … Continue reading Martech is automating its way into a talent crisis
