Tag Archives: Taking

Taking Stock: 5 Valuable Ways Finance Firms Can Recruit the Best Talent

Matilda Egere-Cooper — May 16, 2018 — May 16, 2018 The finance industry is facing a rapid period of change as the result of disruptive tech, regulatory changes and the economic landscape. But how will this impact the ways financial institutions function internally? What can companies do to manage their brand and reputation? And what … Continue reading Taking Stock: 5 Valuable Ways Finance Firms Can Recruit the Best Talent

News Titles Are Taking On The Duopoly With Profit And Engagement

News Titles Are Taking On The Duopoly With Profit And Engagement by Sean Hargrave , Staff Writer, May 14, 2018 It’s good to see Newsworks taking the fight back to the duopoly of Facebook and Google. The trade body for news titles’ Planning for Profit claimed that the country’s big brands are missing out on GBP3bn of … Continue reading News Titles Are Taking On The Duopoly With Profit And Engagement

5 Brands That Are Taking UGC to the Next Level with Product Page Visual Reviews

Marybeth Gregoritch — May 12, 2018 — May 12, 2018 Brands are experiencing a paradigm shift as they move away from traditional marketing techniques and towards a more seamless omni-channel experience. User-generated content (UGC) has been at the forefront of this discussion as shoppers actively seek out brands that provide a personalized, transparent, and authentic … Continue reading 5 Brands That Are Taking UGC to the Next Level with Product Page Visual Reviews

4 Things Every Aspiring Entrepreneur Must Do Before Taking the Leap [Infographic]

Jimmy Rodela — April 12, 2018 Follow @dbjim21 — April 12, 2018 Time and time again, we hear that entrepreneurs are the main drivers of economic growth. Computers, smartphones, automobiles, coffee chains — every product or service conceived is the result of an entrepreneur’s campaign for success. Unfortunately, not everyone is cut for this challenging … Continue reading 4 Things Every Aspiring Entrepreneur Must Do Before Taking the Leap [Infographic]

Taking It To The Streets: 5 Success Strategies From The New Wave Of DTC Brands

Taking It To The Streets: 5 Success Strategies From The New Wave Of DTC Brands by Steve Kraus , March 14, 2018 For lack of a better phrase, brands and retailers have always been “frenemies.” They need each other. Retailers need products to sell, and brands have said products that need distribution. But they often … Continue reading Taking It To The Streets: 5 Success Strategies From The New Wave Of DTC Brands

Why are marketers talking about taking agency services in-house?

Contributor Rob Rasko explores the phenomenon, explaining how and why the brand/agency relationship needs to evolve. Rob Rasko on March 6, 2018   Late last year, the Association of National Advertisers reported that some 35 percent of marketers have already brought programmatic in-house, a dramatic increase from the 14 percent reported in 2016. And that’s … Continue reading Why are marketers talking about taking agency services in-house?