Tag Archives: Tactics

Proven Tactics to Deal with Negative Online Reviews

by Joel Cordle February 13, 2016February 13, 2016 A negative comment or review online can damage your firm’s reputation. It can also result in a possible loss of clients, loss of income, and may affect prospective business. It’s important to take a serious look at each of the online reviews written by clients as these … Continue reading Proven Tactics to Deal with Negative Online Reviews →

7 Tactics to Convert Blog Readers Into Paying Customers

Customer Attraction

Writer & coach Elna Cain eliminated distractions and focused her website and blog on her #1 goal. (54)

3 Linkbuilding Tactics that Can Wreck Your SEO

Search Engine Optimization

by Michael Peggs January 18, 2016 Follow @MichaelPeggsJanuary 18, 2016 When it comes to SEO basics, Links are the lifeblood of your campaign. The right number and type of links can skyrocket you up the SERPs and earn you hundreds of thousands of dollars each year. Building the wrong kind of links, however, can earn … Continue reading 3 Linkbuilding Tactics that Can Wreck Your SEO →

Clever Conversion Optimization Tactics

Conversion Rate Optimization

by Darren Faber January 9, 2016January 9, 2016 Sometimes you have to be clever to get the conversions that you are looking for. Not only are you competing with those who sell similar products as yours, you are also being forced to compete with products that are entirely different. For this reason, developing some clever … Continue reading Clever Conversion Optimization Tactics →

How To Blend Online and Offline Tactics to Boost Client Acquisition

Client Acquisition

by Jo Lynn Deal December 30, 2015 Follow @jolynndealDecember 30, 2015 “I don’t like the sales process. I certainly don’t want to cold call people and I am uncomfortable with sales in general,” words from one of our shiny, brand new clients. This is a client sentiment we run across often at myMarketing Cafe. In … Continue reading How To Blend Online and Offline Tactics to Boost Client Acquisition →

3 PPC Trends And Tactics You Can’t Ignore In 2016

PPC Strategies

Columnist Pauline Jakober discusses what she believes will be big in paid search in 2016, with a look back at some of this past year’s biggest developments. Pauline Jakober on December 29, 2015 at 11:15 am Trends come and go in every industry, and it’s no different for paid search. This year, we saw brands … Continue reading 3 PPC Trends And Tactics You Can’t Ignore In 2016 →

7 Top Tactics to Grow Your E-commerce Business Into New Markets

eCommerce

by BusinessVibes December 29, 2015 Follow @businessvibesDecember 29, 2015 When expanding an e-commerce business into a new market, the first thing to do before investing in marketing your brand or products is validate the market by completing research to determine the potential demand in the market and the logistics of serving this new market. Once … Continue reading 7 Top Tactics to Grow Your E-commerce Business Into New Markets →

Don’t Lose Your Audience: Six Facebook Tactics For Bigger ROI And Engagement

Facebook Business

by Jo Lynn Deal December 26, 2015 Follow @jolynndealDecember 26, 2015 Is your Facebook business page growing fan engagement or attracting new fans with each update and image you share? Many factors come into play with Facebook algorithms and viewership of business pages. This month is one of the busiest months for Facebook users and … Continue reading Don’t Lose Your Audience: Six Facebook Tactics For Bigger ROI And Engagement →

3 Key Email Marketing Tactics That Include Video

Email Marketing

by Anish Patel December 22, 2015 Follow @JoinRevolutionDecember 22, 2015 In a recent study by GetResponse of nearly one billion emails, those containing video had a whopping 96% higher click-through rate than those without video. Video is powerful and memorable, so why aren’t more marketers including it in their email marketing campaigns? It’s no secret … Continue reading 3 Key Email Marketing Tactics That Include Video →

The 10 Top Tactics for Email Marketing Success

Email Marketing

by James Lucas December 18, 2015December 18, 2015 We talk a lot about strategy on our blog, but there are everyday tactics that can give you instant success. Here are 10 tactics for email marketing success. Time of day How often are you asked what’s the best time to send an email campaign? Probably loads … Continue reading The 10 Top Tactics for Email Marketing Success →