Serhiy Kozlov — January 17, 2019 Follow @SerhiyKozlov — January 17, 2019 The bar for IT support is already high. New-gen startups have made exceptional digital customer experience their central selling point, challenging more traditional companies to keep up the stakes. However, delivering that support also requires significant capital investments – both financial and human. … Continue reading In-House vs. Managed IT Support: How to Capture the Most Benefits
Tag Archives: Support
How to Contact Facebook Ads Support
Renata Ekine — December 15, 2018 — December 15, 2018 As an advertiser, there will be occasions in which you will deal with a disapproved ad, delivery problems, or even a banned ad account. When that happens, you’d want a way to contact Facebook. In this article, I show you the ways you can reach … Continue reading How to Contact Facebook Ads Support
Maximizing Success: Support Your Employees with These 3 Training Videos
Matt Pierce — November 21, 2018 Follow @piercemr — November 21, 2018 rawpixel / Pixabay It is no secret – training and video are a duo as iconic as peanut butter and jelly. In fact, recent research from TechSmith found that two-thirds (67 percent) of employees are better at completing tasks when communicated with by … Continue reading Maximizing Success: Support Your Employees with These 3 Training Videos
Acing Omnichannel Support in SaaS
Jana Barrett — July 31, 2018 Follow @_janabarr — July 31, 2018 Looking at customer experience (CX) and churn in the SaaS environment from a high level, there’s one theme that stands out from the mix: The fact that we live in what’s called a “switching economy.” The term, coined by economists, describes a current … Continue reading Acing Omnichannel Support in SaaS
Effective Strategies to Support and Develop Content for Local SEO
Maria Jones — July 23, 2018 — July 23, 2018 The introduction and development of mobile search have led to many changes to SEO, but the biggest effect is the rise of local SEO. As of now, regardless of the size of a business, everyone is driving their efforts in improving their local SEO and … Continue reading Effective Strategies to Support and Develop Content for Local SEO
How to use good ol’ PPC to support fun and creative branded content
Contributor Kevin Lee looks at creative synergies and the power of collaboration to increase the efficiency of branded content using PPC campaigns Kevin Lee on May 2, 2018 Branded content and pay-per-click (PPC) aren’t ordinarily included together in the same section of a digital media plan, but there are definite synergies between these two marketing … Continue reading How to use good ol’ PPC to support fun and creative branded content
How to Prepare For Support Spikes in the Age of Uncertainty
Seleah Gardiner — April 13, 2018 — April 13, 2018 Mediamodifier / Pixabay We are living in an age of uncertainty. There’s more volatility in our politics, economics, and increasingly, our climate. For brands, this translates into sudden support spikes. In 2016, Con Edison weathered the impact of Storm Jonas upon New York City. Intuit, … Continue reading How to Prepare For Support Spikes in the Age of Uncertainty
Everything old is new again: How some traditional brands have used martech to support growth
The key to a successful transformation proves to be a focus on core values. Robin Kurzer on April 3, 2018 Every day we hear of more and more well-known traditional brands shutting their doors. There’s no shortage of thoughts as to why this is happening (retail apocalypse, anyone?), but in many instances, it’s a … Continue reading Everything old is new again: How some traditional brands have used martech to support growth
7 Ways Virtual Support Can Make Your Team More Productive
Dusti Arab — March 29, 2018 — March 29, 2018 If you’re in the middle of a growth cycle with your company, tasks on your to-do list at the end of the day can quickly pile up, even if you currently have a team in place. It’s easy in this situation to have the thought … Continue reading 7 Ways Virtual Support Can Make Your Team More Productive
6 Tips on Upping Email Support Efficiency
Jeremiah Chua — March 18, 2018 — March 18, 2018 Email is still the top channel for customer support because it’s quick and convenient. Or, at least, customers expect it to be. According to Help Scout, 41% of customers want a response to an email within six hours, and most aren’t willing to wait more … Continue reading 6 Tips on Upping Email Support Efficiency
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