Laura NollFebruary 22, 2015 Building and maintaining reliable relationships with each of your clients can be one of the best strategies for ensuring customer satisfaction and retention. The challenge, though, comes in scaling your strategies to efficiently connect with many customers on a personal level. Enter email. Sending and reading email is the most popular … Continue reading Reengagement Strategies for Email Marketers
Tag Archives: Strategies
5 Pinterest Strategies That Drive Big Traffic
How can you make Pinterest work for your business? Columnist Sonny Ganguly of WeddingWire has some tips. Sonny Ganguly on February 17, 2015 When it comes to using social media to drive traffic to your website, Pinterest is one of the best networks out there. In fact, PewResearch reports that 28% of online adults today … Continue reading 5 Pinterest Strategies That Drive Big Traffic
9 Tried-And-Tested SEO Strategies For 2015
Nelson DiasFebruary 16, 2015 Sound SEO strategies lead to online success and business growth, but with the web and search engines constantly evolving, it can be hard to know what those are. To complicate matters, there’s a lot of misinformation out there. The solution is pretty simple, though: keep abreast of changes and follow industry … Continue reading 9 Tried-And-Tested SEO Strategies For 2015
Outreach Strategies: How do You do Yours?
James AldermanFebruary 15, 2015 Do you have content you need to outreach and rely on a tried and tested formula? Or, do you approach your external relationships in a less formulaic way as you try to keep your methods organic? If not, do you mix a bit of both of the above or do you … Continue reading Outreach Strategies: How do You do Yours?
Expanding the Social Media Retail Strategies
Calvin FordFebruary 9, 2015 Social media like Facebook or Twitter have a vast potential for launching a product or service. The reasons are obvious, as more and more users are opening and re-opening their accounts. The numbers are staggering. Americans spend more time on social media more than any other Internet activity, including mailing. More … Continue reading Expanding the Social Media Retail Strategies
Hitting the Target: Strategies for Targeting Digital Audiences
Laura NollFebruary 4, 2015 In the lands of B2C and B2B advertising, no one is a stranger to targeting. However, a recent study reported that 76% of marketers do not utilize behavioral data in segmentation or targeting. It also showed that only 38% believe they are capable of targeting prospects versus returning customers — concluding … Continue reading Hitting the Target: Strategies for Targeting Digital Audiences
5 Ridiculously Powerful Facebook Ad Targeting Strategies
Larry KimFebruary 4, 2015 You can target audiences on Facebook with a dozen different ad formats and thousands of possible ad targeting parameters. Mastering your Facebook targeting strategy gets you in front of very specific and often motivated segments of your audience, on the network where Americans religiously spend an average of 40 minutes of … Continue reading 5 Ridiculously Powerful Facebook Ad Targeting Strategies
5 Simple Strategies for Growing Your Email List
Laura NollFebruary 2, 2015 Your email list is quite possibly your most valuable connection to your audience. If maintained well, the natural growth of your list can help you to make trusted, honest connections with users that truly want to receive your content. Organic growth can take quite a bit of time — but there … Continue reading 5 Simple Strategies for Growing Your Email List
8 Strategies To Avoid Small Business Burnout
Jackie NagelFebruary 2, 2015 Business burnout! You may not know you’re affected – until it’s too late! Commonly associated with the first stage of business growth and development – Core Business Development, business burnout doesn’t happen overnight. It slowly creeps into your business after an extended duration of the passionate pursuit of your entrepreneurial dream. … Continue reading 8 Strategies To Avoid Small Business Burnout
Combining Your PPC & SEO Strategies
by Kristen Godel January 29th, 2015 Kristen Godel Kristen Godel is one of many talented Account Managers at Search Engine People. She graduated from Durham College in 2011 with a diploma in Internet Applications and Web Development. Formerly an SEO Strategist, she works closely with clients, and the specialists in each department at SEP to … Continue reading Combining Your PPC & SEO Strategies
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