Jon-Mikel BaileyFebruary 5, 2015 The one constant with SEO (search engine optimization) is change. Search engines have been around since the 90s and have since died a thousand deaths. I recently read a post about the many deaths of SEO (literally recounting all the times SEO has died). Great article, but I especially liked the … Continue reading SEO: Do Keywords and META Tags Still Matter?
Douglas BurdettJanuary 31, 2015 Despite Google’s updates that make on-page SEO less important for search engine rankings, there are a few things that remain vitally important. Have you noticed there are a shrinking number of search engine optimization (SEO) firms these days? Or that some traditional SEO agencies are diversifying into other services as quickly … Continue reading 6 Things Your Website Still Must Have To Get Found Online
Arik HansonJanuary 24, 2015 In case you missed it, Facebook rolled out “call to action” buttons last February. It was hardly a revolutionary move. Advertisers wanted to bolster results. They needed clearer calls to action. More advertisers were joining the fray. It was time for something like this. Since then, we’ve seen more and more … Continue reading More Brands Are Using Facebook CTA Buttons (But More Still Should)
Marketers that are really into promoting their Google+ content now have a few more tactics in their advertising arsenal. Greg Finn on January 23, 2015 It’s been just over two years since Google released +Post Ads that tie brand content on Google+ into interactive ads. For just over two years, these ads have underwhelmed … Continue reading Google +Post Ads Gain Polls & Related Posts, Still Aren’t Worth It
Kim SpeierJanuary 15, 2015 Social media and mobile marketing are grabbing everyone’s attention when it comes to marketing today, but what does that mean for more traditional methods like email? It seems weird to even refer to email as “traditional marketing,” but with how quickly technology is advancing it only seems fitting. As you would … Continue reading Is Email Marketing Still Effective?
Kelly Shepsko December 29, 2014 I’ve been seeing some articles lately that claim Google+ is a dying social media platform. While this frustrates me a bit, I can understand why some professionals may be under the impression that it’s dying; it never made it as big as Facebook, Twitter, or LinkedIn. However, I can assure … Continue reading 4 Reasons Why Your Business Still Needs Google+
Daniel Pishock December 23, 2014 The dawn of 2015 is officially upon us and with it comes a slew of blog posts speculating on, what SEO will look like in 2015. And although it is too early to tell what 2015 will officially mean to organic search traffic, we can be certain that if … Continue reading Meta Descriptions: Why They Still Matter.
Angela Everitt December 23, 2014 Remember the days when email was ‘the future’? The absolute harbinger of greater efficiency in the workplace? In recent years there has been a bit of a backlash against the humble email – many commentators trumpeting its demise cite findings from a study by Loughborough University that suggest it … Continue reading The Enewsletter: Sharpen Up The Tool That’s Still Your Internal Comms Best Friend
Kelly Shepsko December 13, 2014 I’ve been seeing some articles lately that claim Google+ is a dying social media platform. While this frustrates me a bit, I can understand why some professionals may be under the impression that it’s dying; it never made it as big as Facebook, Twitter or LinkedIn. However, I can assure … Continue reading 5 Reasons Why Your Business Still Needs Google+
Personal Branding Blog November 29, 2014 Since its inception, search engine optimization (SEO) has been the bane of many web masters’ existence. Just when you thought you had it mastered, the algorithm changed and you were back to square one. The newest Google update is no different and has had many throwing up their … Continue reading Is SEO Still Worth the Effort?
