by Erika Dickstein January 13, 2016 Follow @springinsightJanuary 13, 2016 If the President of the United States were doing a “State of Small Business Website Design” speech, I think he would say that the state is very strong. While certainly there have been some silly trend detours in recent years (anyone else thrilled to see … Continue reading The State of Website Design: How Does Your Website Design Measure Up?
by Juli Durante December 29, 2015December 29, 2015 HubSpot’s seventh annual State of Inbound report analyzes data from thousands of marketing and sales professionals and reports on the lead-to-customer lifecycle that both parties are tasked with refining. The report found that three out of four marketers—75%—”prioritize an inbound approach to marketing.” Maybe because, according to the … Continue reading State of Inbound Analysis: Takeaways for Your Blogging Strategy
The industry report provides insights on how agencies and marketers are managing their digital activities across multiple channels. Ginny Marvin on October 29, 2015 SEMPO, the Search Engine Marketing Professional Organization, has released the 10th state of the industry report, a survey of more than 500 digital marketers and agencies about their online marketing activities across digital … Continue reading SEMPO Releases State Of The Industry Report 2015
Becki WoodsJuly 30, 2015 Search is an ever changing sphere with growing influence and power. Google algorithm updates can hit from nowhere and have a devastating impact on a business that relies on natural search for a lot of its revenue. Panda and Penguin, the content and link focused algorithm updates, have been getting a … Continue reading 6 Ways To Understand The State Of Search In 2015
Marko SaricJune 22, 2015 According to a recent survey, social media active brands are developing a very bad reputation for their non-existent customer service. But what is the state of social media customer service experience exactly? Here’s a summary of the study Locowise did on customer support on Facebook: Locowise looked at more than 900 … Continue reading The State Of Social Media Customer Service Experience
Anne MurphyJune 2, 2015 What does product marketing look like in 2015? Well, as The Blueprint of Modern Product Launch Marketing explains, adoption is high, content is key, channels are diverse, and measurement is increasingly important. But one of the most critical components of modern product marketing is indicative of a shift across marketing: the … Continue reading The State of B2B Product Marketing (Infographic)
Tricia MorrisMay 28, 2015 Customers’ expectations for brands and organizations delivering the right answer at the right time, whether through assisted or self-service, continue to grow. In the The Real Self-Service Economy Report, 70 percent of consumers surveyed now expect a company website to include a self-service application. In the most recent American Express Customer … Continue reading 2015 State Of Knowledge For Customer Service [Infographic]
Christopher PennMay 1, 2015 Unemployment continues to sink, with official unemployment at 5.5% and total labor underutilization at 11%. Given this backdrop, how is the professional social network doing? Has LinkedIn’s pivot to become a content marketing site and publisher been a success? Let’s look at the numbers. Growth LinkedIn’s network continues to grow at … Continue reading State of Social 1Q15: LinkedIn Marketing Solutions Dips
Alexandra MyersApril 23, 2015 Are today’s elected government officials helping or hurting small business in America? The answer largely depends on the political affiliation of whom you ask. According to a survey by the National Small Business Association (NSBA), 39 percent of small business owners identify as Republican, followed by 29 percent who identify as … Continue reading The State of Small Business 2015 [Infographic]
Harry RollasonMarch 13, 2015 From our analysis, it is clear that 2014 was the year that social customer service grew up. The increases in the number of customers using social media as their primary customer service channel was matched by company uptake, with many implementing more established and integrated social customer service strategies. With 55 … Continue reading The State Of Social Customer Service [Infographic]
