Tag Archives: Start

Build a Digital ‘Company Town’ and Start Selling to Its Residents

Ray ManleyApril 15, 2015 The quaint hamlet of Scotia, nestled among Northern California’s tall redwoods, was the country’s last company town. Since 1863 the entire community was owned by the Pacific Lumber Company. After a 2008 bankruptcy, the town fell into the hands of a Manhattan hedge fund and residents weren’t pleased, but that’s another … Continue reading Build a Digital ‘Company Town’ and Start Selling to Its Residents

Sending LinkedIn Invitations that Will Start a Real Connection

Elisa SilvermanMarch 24, 2015 You’ve found someone on LinkedIn and want to connect. The “when,” “why” and “how” of when you send an invitation to connect can go a long way to setting up a fruitful relationship, let alone getting you past the “connection accepted” stage. (If you actually haven’t found a potential connection yet, … Continue reading Sending LinkedIn Invitations that Will Start a Real Connection