Only your team can determine which metrics mean the most for your business. Ruben Ugarte on April 27, 2022 Marketing teams have access to an unprecedented amount of data and customer insights, but too many aren’t actionable or useful. It may be fascinating that 40% of your customers come from Kansas, but how does that … Continue reading Analytics software delivers data, standards deliver insights
Tag Archives: Standards
Two New ERC Standards Introduced for Token Vaults and NFTs
Alejandro Arrieche Last updated: 11 April 2022 Two new Ethereum Request Comments, also known as ERCs, have been approved in the past few days to standardize how two critical aspects of smart contracts work within this popular blockchain. The ERC-4626 and ERC-721R are the names of these two proposals that have already been finalized and … Continue reading Two New ERC Standards Introduced for Token Vaults and NFTs
FASB ASC 842: How to Best Transition to New Lease Accounting Standards
Lauren Covell May 14, 2021 One silver lining of COVID-19 appeared when private companies received a short reprieve from the new lease accounting standards courtesy of FASB ASC 842 — “reprieve” being the operative word here. Come December 2021, these standards go into full effect, giving you less than a year to develop and execute … Continue reading FASB ASC 842: How to Best Transition to New Lease Accounting Standards
Ad industry groups launch effort to push for addressable media standards
The Partnership for Responsible Addressable Media includes ad industry trade groups, agencies, advertisers, publishers and ad tech firms. Ginny Marvin on August 4, 2020 Privacy regulations and changes to the ways browsers and operating systems — namely those by Apple and Google — handle ad targeting and tracking are causing upheaval across the digital ad … Continue reading Ad industry groups launch effort to push for addressable media standards
Standards To Combat Fake Reviews Needed As Trust Erodes
Standards To Combat Fake Reviews Needed As Trust Erodes by Laurie Sullivan , Staff Writer @lauriesullivan, March 6, 2020 Nearly three-quarters of consumers want the retail industry to implement standards with severe punishment for violators to combat fake reviews and even harsher punishments for noncompliance. One of the punishments would be paying a fine of up … Continue reading Standards To Combat Fake Reviews Needed As Trust Erodes
Insist on the Highest Standards
Dave Brock — October 5, 2018 Follow @davidabrock — October 5, 2018 lailajuliana / Pixabay Too often, as I work with organizations, teams, and individual, I find people “settling.” By that, I mean, there seems to be some sort of fatalistic attitude or closed mindset that keeps them from doing their very best and seeking … Continue reading Insist on the Highest Standards
The New Frontier of Online Accessibility: 508 Compliance Standards and What They Mean for You
John Conover — June 29, 2018 — June 29, 2018 Change in the broad space of the internet is like a constantly revolving door. One minute you’re wondering if the investment is worth it. The next minute, you’re in the market for a site revamp because, just like fashion, trends change. Then, thanks to tablets … Continue reading The New Frontier of Online Accessibility: 508 Compliance Standards and What They Mean for You
Facebook now letting users appeal posts that were removed for violating content standards
For the first time ever, Facebook has published the guidelines its internal teams use to decide what content is allowed on the site. Amy Gesenhues on April 24, 2018 For the first time ever, Facebook has released the guidelines its internal content review teams use to determine whether or not to remove a post … Continue reading Facebook now letting users appeal posts that were removed for violating content standards
Faster Loads Impact Viewability, Trade Groups Shore Up Standards
by Gavin O’Malley@mp_gavin, September 29, 2016 Beyond simply improving the ad experiences for consumers, faster load times dramatically affect viewability rates, new research suggests. On average, the “lightest” ads have the highest viewability — 52% to 70% — according to fresh finding from programmatic creative platform Thunder. In ads under 50 kilobytes, there is a … Continue reading Faster Loads Impact Viewability, Trade Groups Shore Up Standards
7 Standards of an Exceptional Leader
by Daniel Stewart Follow @stewartleaderSeptember 20, 2016 As I work with leaders, especially those being primed for higher roles, I find they often communicate and work from three perspectives: the Peer Leader, the Hesitant Leader, and the Confident Leader. Each perspective or mindset sounds very different, but poorly trained leaders can deceptively believe they all … Continue reading 7 Standards of an Exceptional Leader