Jason ParksMarch 14, 2015 Imagine spending months writing a novel and having an esteemed journalist for the New York Times review your book. You are a nervous wreck waiting for the criticism or praise. After several weeks, you finally get a hand written letter from the writer stating that it is a masterpiece and one … Continue reading 10 Reasons Why You Should Spend $10 Per Week On Facebook Advertising
Jean SpencerMarch 5, 2015 Last month we published “How to Allocate Your B2B Marketing Budget,” but we may have spoken too soon. Oracle and Econsultancy just released their 2015 report, with new numbers and trends. But if reading an epic, 63-page report isn’t how you want to spend your lunch hour, I’ve summarized the main … Continue reading Digital Marketing Spend Dominates Budgets In 2015
Lauren LicataFebruary 18, 2015 As a small business owner, you likely don’t make a profit the first time a new customer walks into your business and makes a purchase. You make your money when they come back, and even more when they return again and again. Remember that repeat customers tend to spend 33 percent … Continue reading How Much Should Small Businesses Spend On Customer Acquisition?
Alex PriceJanuary 27, 2015 There are 23 million small businesses in the U.S.; these same small businesses have increased their budgets and are looking to spend more money this year. Why? Because they expect 2015 to be a good year — a year with both increased profits and revenue growth. How do we know that? … Continue reading Where Do Small Businesses Spend Their Money? [Infographic]
Survey polled 182 marketing executives on their technology investment plans, data, content research and working across departments. Amy Gesenhues on January 6, 2015 In an attempt to better understand how marketers plan to succeed during the coming year, web presence management firm Conductor surveyed 182 B2B, B2C and agency marketing executives on four core marketing … Continue reading Survey: 65% Of Marketers Plan To Spend More On Marketing Technology In 2015
by Robert Brady December 11th, 2014 by Photomatt28 By now, everyone has heard of Black Friday, and the common belief is that the day is so named because it is the tipping point for retail businesses between losses on the year and profits. If that’s the case, making the Christmas shopping season a success … Continue reading How To Spend Small, Win Big with PPC This Christmas
Amber Cebull November 26, 2014 Social media is a bit of a black hole sometimes. You start with the best of intentions – connecting on LinkedIn with a new prospect, but somehow you always end up staring at a hilarious YouTube video that someone posted. As a result of our ADD ways, some … Continue reading 4 Reasons MSP Sales Reps Should Spend More Time on Social Media
