Tag Archives: Speaking

4 Social Media Lessons From Donald Driver and Speaking at the New York Stock Exchange

Spencer X. Smith — October 2, 2017 Follow @spencerXsays — October 2, 2017 I was fortunate enough to run into Green Bay Packer legend Donald Driver at the LaGuardia airport in New York City last week. Technically, we were both on a bus that was driving us to our plane on the tarmac (first time … Continue reading 4 Social Media Lessons From Donald Driver and Speaking at the New York Stock Exchange

Are You And Your Customers Speaking The Same Language? Does It Matter?

Should you call a pullover a “sweater” or a “jumper?” It depends on your strategy. Just make sure you’re speaking the same language as your potential customers, advises columnist Rachel Lindteigen. Rachel Lindteigen on December 11, 2015 Over the past few years, I’ve observed an interesting trend, and it’s troublesome to me. I wonder if … Continue reading Are You And Your Customers Speaking The Same Language? Does It Matter?

Statistically Speaking , You’re Not Going to Read This Article, But I’ll Make You

In an overcrowded content marketing landscape, how do you stand out? Columnist Patrick Armitage discusses the essentials for creating truly engaging content. Patrick Armitage on July 28, 2015 So you wrote a blog post. In fact, you think you wrote a pretty fantastic blog post — a post that required putting in extra research time … Continue reading Statistically Speaking , You’re Not Going to Read This Article, But I’ll Make You

How To Market With A Personal Touch (Even When You’re Speaking To Different Audiences)

Miranda PaquetFebruary 13, 2015 Have you ever come across a business that really seems to understand you? They not only have the products or services you’re looking for, but they also have something else that makes you walk away feeling like, “Wow! This business really gets me.” This is an example of a WOW! moment … Continue reading How To Market With A Personal Touch (Even When You’re Speaking To Different Audiences)

Are We Speaking The Same (Marketing) Language?

By Bill Faeth, Published November 10, 2014 17 Commonly Misunderstood Marketing Terms CTR. Algorithm. MQL. Are you feeling confused yet? The world of inbound marketing is rapidly changing, and some pretty confusing terminology has popped up along with it. If you’re wondering whether marketers should really understand all of the latest acronyms and terminologies, they definitely … Continue reading Are We Speaking The Same (Marketing) Language?