Tag Archives: Speaking

The Boeing whistleblower’s death reveals the cost of speaking out against corporate wrongdoing

  March 20, 2024 The Boeing whistleblower’s death reveals the cost of speaking out against corporate wrongdoing Whistleblowers such as John Barnett feel a sense of duty to report wrongdoing to uphold their profession’s standards. BY The Conversation A former Boeing employee who raised concerns about the company’s safety and production standards was found dead on … Continue reading The Boeing whistleblower’s death reveals the cost of speaking out against corporate wrongdoing

Speaking Truth to Power 2.0 — Taking a Stand as an Agile Practitioner

Stefan Wolpers July 15, 2020 TL; DR: Speaking Truth to Power Do you need an emergency fund as a change agent—whether you are acting as Scrum Master, Product Owner, or agile coach—because conflict is inevitable, but change is not? Speaking truth to power probably comes at a price. In my experience, speaking truth to power, … Continue reading Speaking Truth to Power 2.0 — Taking a Stand as an Agile Practitioner

Speaking our language: How to pitch marketing operations on new martech

Instead of using business lingo like “revenue-driver” and “value-added,” sales reps should focus on actionable details like integration and configuration capabilities. Amy Gesenhues on March 12, 2020 “Our solution offers exponential revenue growth opportunities and our customers say it’s super easy to set-up with most any middleware. You’ll be fully operational within a day.” We … Continue reading Speaking our language: How to pitch marketing operations on new martech

4 Social Media Lessons From Donald Driver and Speaking at the New York Stock Exchange

Spencer X. Smith — October 2, 2017 Follow @spencerXsays — October 2, 2017 I was fortunate enough to run into Green Bay Packer legend Donald Driver at the LaGuardia airport in New York City last week. Technically, we were both on a bus that was driving us to our plane on the tarmac (first time … Continue reading 4 Social Media Lessons From Donald Driver and Speaking at the New York Stock Exchange

Are You And Your Customers Speaking The Same Language? Does It Matter?

Should you call a pullover a “sweater” or a “jumper?” It depends on your strategy. Just make sure you’re speaking the same language as your potential customers, advises columnist Rachel Lindteigen. Rachel Lindteigen on December 11, 2015 Over the past few years, I’ve observed an interesting trend, and it’s troublesome to me. I wonder if … Continue reading Are You And Your Customers Speaking The Same Language? Does It Matter?