Matthew LanghamApril 14, 2015 With an estimated 75 million Americans checking their social networks several times each day, it’s vital that brands incorporate social into their strategies. Being active on social media allows for a more direct and personal conversation between the brand and customer. When used correctly, its influence and reach is extremely powerful. … Continue reading 4 Brands Who Are Winning on Social Media
Stephanie ClarkApril 13, 2015 If there is one thing you need to accept in life in order to stay somewhat sane, it’s that there will NEVER be enough time in a day to accomplish everything you want to accomplish. Human beings are just not physically or mentally capable of it, not even Superman. He still … Continue reading How To Save Time on Your Social Media Marketing
Rohan AyyarApril 13, 2015 A travel company has a lot going for it when it comes to content. The world, quite literally, is their oyster. From writing about faraway lands to sharing recipes of exotic foods, there’s so much variety in what you can post on social media that your target audience will love and … Continue reading Universal Social Media Lessons from the Travel Niche
Jay PalterApril 13, 2015 I help businesses and their leaders develop authentic (personal) brands online and leverage social networks. I’m also an active homemaking dad, which means I’m the primary home-based parent who holds down the domestic fort on a daily basis for our two children that still live at home. And it turns out … Continue reading How Social Networking Strategies Can Help You Be A Better Parent
Dorien Morin-van DamApril 13, 2015 Don’t you sometimes feel that Social Media Marketing is like quicksand? This everchanging world can certainly be overwhelming to business owners who work hard on their marketing strategy. The good news is that there are ways to monitor the changes, decide whether they affect you and adjust accordingly. Before presenting … Continue reading Oars to Keep You Afloat in Social Media Marketing Quicksand
Govind AgarwalApril 13, 2015 In this growing internet world having a great reputation online is a must! Have you ever tried searching yourself on Google? Well, though it may sound a little unobvious, it is the best way to know how well you look on search engines. Have you ever given a thought on what … Continue reading 5 Major Ways To Protect Your Online Reputation Using SEO And Social Media
Ian AltmanApril 11, 2015 For years I thought, “I don’t care about social media. My business isn’t one of ‘those’ businesses.” Maybe you’ve been thinking the same thing. Perhaps you decided to dip your toes in the water, but you’re certainly not going to make a serious investment. How would you calculate the ROI anyhow? … Continue reading Why Your Business Must Embrace Social Media Yesterday
Justin WilsonApril 11, 2015 I read a report from eMarketer earlier this week that explained that small and medium sized businesses rank social media as the second most effective marketing method; only their website was more effective. And the fact that social media is a powerful tool is not a shock, it has been the … Continue reading Why You Should Run Paid Social Media Campaigns
Kathleen BoothApril 11, 2015 Looking to put a spin on your company’s social media presence in an effort to boost engagement? If so, you can start by increasing the volume of visuals shared with followers. And while you may have to spend a little extra cash for a graphic designer, the benefits will outweigh the … Continue reading How to Boost Social Media Marketing with Visuals
Azure CollierApril 11, 2015 One way to keep up with the changes in social media marketing is to follow the experts — read their blogs, follow their social media feeds and subscribe to their newsletters. You can also attend conferences to see the experts in person, meet others in your industry, and learn about the … Continue reading 5 Social Media Takeaways for Small Business Marketers from #SMMW15
