by Jennifer Frances July 8, 2016 Follow @socialbeesmediaJuly 8, 2016 Last week we introduced you to some of the latest Twitter updates, this week we are going to talk about the newest Twitter marketing tool for businesses – the Twitter Dashboard. What is Twitter Dashboard? Twitter just introduced two new apps, allowing you to better … Continue reading Twitter Dashboard – The Newest Tool For Social Media Marketers
Are you getting the most out of your social data? Columnist Benjamin Spiegel summarizes a SocialPro session that included some surprising data-driven findings. Benjamin Spiegel on July 8, 2016 at 9:39 am I had the pleasure of attending Chris Kerns’s session on “What Your Social Data Should Be Teaching You” at Marketing Land’s SocialPro 2016 … Continue reading SocialPro 2016 recap: What Your Social Data Should Be Teaching You
by Thom Forbes, Featured Columnist, (July 08, 2016) In advance of the peak of the second-largest retail season early next month, the PMX Agency recently released its sixth annual Back to School Trend Report with a wide variety of insights into both the K-12 and college markets. Among its top-line findings: Online behavior has become … Continue reading Social Lessons For The Back-To-School Marketer
by Julie Chomiak July 7, 2016July 7, 2016 The power of social media is growing at an unbelievable rate and the smallest of interactions has serious impact upon brands and businesses. We can all think of an instance when you saw a brand respond to a user’s post or inquiry, and it either surprised and … Continue reading Want to Increase Social Media Engagement? Try Fewer, Higher Quality Interactions
by Kelley Schultz July 7, 2016July 7, 2016 SMX Advanced always has a big impact on me, as the strategies other digital marketers share are always data-driven and insightful. 2016 sessions were no exception, and in my last post I included some key tips on optimizing for the mobile journey. It’s no surprise that mobile … Continue reading 7 Reasons Why Social Media Is A Home Run Channel
by Nicole Boyer July 6, 2016 Follow @nicoleboyernrJuly 6, 2016 Getting your social media budget approved might not be the easiest thing to do. Depending on your company, your board of directors might not be aware of how crucial it can be to their business nowadays, and this is something still understandable. Social media marketing … Continue reading 7 Proven Strategies and Tactics to Get Your Social Media Budget Approved Now
by Sahail Ashraf July 6, 2016 Follow @TalcontentJuly 6, 2016 Content ain’t what it used to be. In the old days you could quite legitimately rely upon long written content, with a few keywords thrown in for good measure. With social media becoming very much a quick and visual channel though, that has all changed. … Continue reading How To Create Long Lasting Social Media Content
by Tukan Das July 6, 2016 Follow @tdasJuly 6, 2016 All selling is inherently social. At its core, selling involves two people coming to an agreement, with one providing a product or service to the other in exchange for a fee. But social selling goes beyond this. The “social” in social selling refers to social … Continue reading What is Social Selling?
by Jordan Con July 5, 2016 Follow @jordanmconJuly 5, 2016 Reproaching social media marketing’s vanity metrics is now almost a cliche. Unfortunately, many marketers continue to use them, and their limitations still hold true. Managers, directors, and executives don’t want to hear how many ‘likes’ or clicks a post received when they’re expecting business results. … Continue reading Building Trust In Social Marketing Metrics With Attribution
by Sahail Ashraf July 5, 2016 Follow @TalcontentJuly 5, 2016 So you have a ton of social media profiles for your brand and everything is starting to go pretty smoothly. Or so it seems. Niggling questions start to surface about the effectiveness of what you are doing. With so much going on, it’s all getting … Continue reading How To Do A Quick Social Media Audit For Your Brand
