Tag Archives: Social

How to Create a Successful Social Media Marketing Plan

Navneet Kaushal — January 14, 2017 Follow @navneetkaushal— January 14, 2017 Social media has over the years transformed to become one of the critical business marketing tools used today. While every business is unique, there are many ways your business can benefit from creating a successful social media marketing plan. Unfortunately, many business owners and … Continue reading How to Create a Successful Social Media Marketing Plan →

Social Media and the Planning Consultation Process in 2017

Rhiannon Thompson — January 13, 2017 — January 13, 2017 If you look up ‘social media’ on the very trusty Wikipedia, it reliably (*cough*) informs us that it is “computer-mediated technologies that allow individuals, companies, NGOs, governments, and other organisations to view, create and share information, ideas, and other forms of expression via virtual communities … Continue reading Social Media and the Planning Consultation Process in 2017 →

Harness Social Capital to Optimize Business Performance

Angela Hausman, PhD — January 11, 2017 Follow @MarketingLetter— January 11, 2017 Image courtesy of Socialize Yourself Cheers had the right idea to harness social capital to drive business performance. Those regulars, Norm, Lilith, Frazier, and the rest, counted on the Cheers staff to now only “know their name”, but to care about them as … Continue reading Harness Social Capital to Optimize Business Performance →

Social Media for Healthcare Providers

John Miller — January 11, 2017 Follow @ScribeMiller— January 11, 2017 Here’s a question probably percolating in the marketing and communications department at your hospital system: Should we start a Snapchat account? Wait. Stop. Back up. While healthcare providers (and all organizations) should consider different social networks, assessing them as one-offs leads to a scattered … Continue reading Social Media for Healthcare Providers →

Social Media Promotions: 41 Ideas, Examples and Tips

James Scherer — January 10, 2017 — January 10, 2017 Thinking about running a social promotion? Perhaps you already have and are frustrated at disappointing results. Or you’re impressed, but wondering if there’s more you can do? There always is. This article will give you a complete breakdown of marketing with social media promotions. This … Continue reading Social Media Promotions: 41 Ideas, Examples and Tips →