Emma Vince — May 19, 2017 — May 19, 2017 You have an idea. You produce a great article and hit the publish button. Is that enough? The answer to that question is most definitely NO. It’s not enough to simply publish content and wait for the traffic to find it. You need to push … Continue reading 10 Tips To Help You Successfully Promote Your Blog Content On Social Media
Murray Newlands — May 18, 2017 Follow @murraynewlands— May 18, 2017 Modern society revolves around technology and mobile devices, so using social media to reach your audience is a great way to promote your business. However, there are still countless marketers and small business owners that are struggling to harness the power of social media. … Continue reading 8 Ways To Use Social Media To Promote Your Company
Laura Donovan — May 17, 2017 Follow @thewordpro— May 17, 2017 If you own a business, run a marketing department, or rely on the public to generate sales you need to understand that Social Media marketing and advertising can no longer be ignored. Social Media is no longer a “technology” that we use, it is … Continue reading A Few Reasons Why Social Media Matters
Harry Rollason — May 15, 2017 — May 15, 2017 Customer expectations are ever on the rise, and regulated industries don’t get a pass. Today’s consumers are accustomed to breezy ecommerce transactions from the likes of Amazon and this simplicity is the bar that financial, insurance, and telecommunication companies are held to, even though they’re … Continue reading 4 Ways to Make Social Care Work in Highly Regulated Industries (DD)
Denny McCorkle — May 16, 2017 Follow @DennyMcCorkle— May 16, 2017 A student’s perspective provides a fresh reminder of what social media is all about. Social Media Marketing is one of the most difficult classes I have ever taught. And, many of my students say it is one of the most difficult classes that they … Continue reading Schooled in Social Media Spring 2017: Back to Basics
Chelsea Kryder — May 12, 2017 — May 12, 2017 When Paid Social Media started creeping into the world of performance marketing a few years ago, it was the lesser stepsister to the major channels – PPC, Display, SEO, and Affiliate. At the time, Social intrigued many brands I worked with, but they felt it … Continue reading Are Your Social Campaigns Infused With A Brand Persona?
Joseph Cole — May 12, 2017 Follow @joefcole— May 12, 2017 Before you delve into the world of influencer-generated content, you need to know the answer to an essential question: What is a social influencer? The answer varies slightly depending on your industry and goals, but you can spot a social media influencer by looking … Continue reading 6 Tips for Spotting a Social Media Influencer
Meenah Khosraw — May 11, 2017 — May 11, 2017 How can you improve your social media strategy using video? Find out in this blog post! When most of us think of social media, we see it as another way to be social and interact with people – especially with those we can’t interact with … Continue reading How to Use Video Like Chris Pratt on Social Media
Colleen McKenna — May 5, 2017 Follow @Colleen_Intero— May 5, 2017 I recently heard that LinkedIn may have dropped the word social from social selling. And, the funny part is that while LinkedIn has moved on most salespeople world haven’t even adopted selling through social channels. While I am not a fan of the term … Continue reading 12 Steps to Social Selling
Douglas Burdett — May 5, 2017 Follow @MarketingBook— May 5, 2017 Are you wondering what social selling is and if it works? It’s not a replacement for your sales process – it’s additive. And studies show it’s very effective. Ask any salesperson and they’ll tell you that selling is becoming even more challenging than … Continue reading Social Selling: Aligning Your Sales and Marketing For The Modern Buyer
