Tag Archives: SMBs

Facebook’s Success Blueprint: Improved Online Learning For Brands And SMBs

Revamped online education an effort to improve ads, accelerate adoption. Greg Sterling on March 24, 2015 Facebook has initiated a major online push to help brands, agencies and small businesses improve their ads and ad performance on the site. The company has launched an online learning center called Blueprint for brands and agencies. There’s also … Continue reading Facebook’s Success Blueprint: Improved Online Learning For Brands And SMBs

5 Things SMBs Can Do Better Than Starbucks with Customer Loyalty

Shira AndersonMarch 23, 2015 To Americans of a certain generation, the words “coffee shop” generate two immediate associations. The first is the Seattle-born coffee giant Starbucks. The second is a (mostly) fictitious coffeehouse in Greenwich Village, where Rachel Green might accidentally serve you espresso instead of Earl Grey in an oversized ceramic mug. Starbucks and … Continue reading 5 Things SMBs Can Do Better Than Starbucks with Customer Loyalty

4 Ways SMBs Can Expand to New Markets in 2015

Alex PriceJanuary 14, 2015 The outlook is bright for small businesses in 2015. In a recent survey of over 1,000 small business leaders respondents shared their thoughts about the upcoming year. The resulting 2015 State of Small Business Report identified the challenges SMB leaders face, as well as showcased the positive revenue growth expectations created … Continue reading 4 Ways SMBs Can Expand to New Markets in 2015

5 Ways Mobile Levels the Playing Field for SMBs

Shira Anderson December 16, 2014   Recently, mobile technology and small and mid-size businesses (SMBs) have been heralded the perfect match. But only a few years ago, this would have sounded completely counterintuitive. So what happened? With the advent of new platform technology and new business models, the days of mobile’s prohibitive technological and cost … Continue reading 5 Ways Mobile Levels the Playing Field for SMBs