Jenn ReichenbacherJune 12, 2015 Earlier this week Apple® held its annual worldwide developer conference (WWDC) and it didn’t disappoint. Amidst announcements around operating system and software updates for all Apple devices, including the Apple Watch, and the reveal of the long awaited Apple Music, there was also some exciting news around Apple Pay™, including the … Continue reading Apple Pay 2.0 – What It Means For SMBs?
Tag Archives: SMBs
Facebook Pages Are The Best Way To Reach Consumers
Despite reduced organic reach, he says, Facebook Pages remain the strongest platform for distribution and are increasingly serving as landing zones for mobile users. Martin Beck on May 14, 2015 Near the end of his town hall Q&A Thursday, a small business owner asked Facebook CEO Mark Zuckerberg the question that marketers keep asking: “Given … Continue reading Facebook Pages Are The Best Way To Reach Consumers
Facebook’s Success Blueprint: Improved Online Learning For Brands And SMBs
Revamped online education an effort to improve ads, accelerate adoption. Greg Sterling on March 24, 2015 Facebook has initiated a major online push to help brands, agencies and small businesses improve their ads and ad performance on the site. The company has launched an online learning center called Blueprint for brands and agencies. There’s also … Continue reading Facebook’s Success Blueprint: Improved Online Learning For Brands And SMBs
5 Things SMBs Can Do Better Than Starbucks with Customer Loyalty
Shira AndersonMarch 23, 2015 To Americans of a certain generation, the words “coffee shop” generate two immediate associations. The first is the Seattle-born coffee giant Starbucks. The second is a (mostly) fictitious coffeehouse in Greenwich Village, where Rachel Green might accidentally serve you espresso instead of Earl Grey in an oversized ceramic mug. Starbucks and … Continue reading 5 Things SMBs Can Do Better Than Starbucks with Customer Loyalty
5 Social Media Frustrations for SMBs
Travis BalinasFebruary 18, 2015 Social media seems really simple – you post something, people see it, you get results. But we’ve all been there – you thought that post was going to be eaten up like cupcakes, but instead you’re hearing crickets. Then you start to wonder, how is social media adding to your business? … Continue reading 5 Social Media Frustrations for SMBs
4 Ways SMBs Can Expand to New Markets in 2015
Alex PriceJanuary 14, 2015 The outlook is bright for small businesses in 2015. In a recent survey of over 1,000 small business leaders respondents shared their thoughts about the upcoming year. The resulting 2015 State of Small Business Report identified the challenges SMB leaders face, as well as showcased the positive revenue growth expectations created … Continue reading 4 Ways SMBs Can Expand to New Markets in 2015
5 Ways Mobile Levels the Playing Field for SMBs
Shira Anderson December 16, 2014 Recently, mobile technology and small and mid-size businesses (SMBs) have been heralded the perfect match. But only a few years ago, this would have sounded completely counterintuitive. So what happened? With the advent of new platform technology and new business models, the days of mobile’s prohibitive technological and cost … Continue reading 5 Ways Mobile Levels the Playing Field for SMBs
SMBs Should Jump On The Mobile Payments Train In 2015
Columnist Wesley Young of the Local Search Association discusses the growth of the mobile wallet and its impact on local businesses. Wesley Young on December 8, 2014 2014 has been a big year for mobile payments. With the introduction of Apple Pay, mobile payments are becoming increasingly popular and are receiving more exposure than … Continue reading SMBs Should Jump On The Mobile Payments Train In 2015
Why SMBs Should Give Things Away for Free
At the Gathering of the Vibes music festival, besides the great live bands, I particularly enjoyed wondering around the camping area. It’s fun to encounter interesting people who are part of the same tribe! On Saturday morning, I saw a bunch of tie-dye shirts and figured that somebody was selling them. Tie-dye is very popular … Continue reading Why SMBs Should Give Things Away for Free