Gleb Tsipursky May 4, 2021 When a threat seems clear to you, it’s hard to believe others will deny it. Yet smart people deny serious risks, even obvious ones, all the time. A case in point example comes from my experience helping a mid-size regional insurance company conduct a strategic pivot to thrive in the … Continue reading Why Do Smart People Deny Serious Risks? (And What to Do About It)
Nicholas Shaw April 23, 2021 Technology is rapidly improving every aspect of our lives. Technology adds convenience to the lives of consumers, resulting in new challenges for retailers. Many retailers have moved business online due to customer behavior trends and global circumstances. 2020 saw a 13.9% increase in online retail in the US alone. With … Continue reading What Will Smart Warehouses Mean for Retailers?
Melanie Green March 11, 2021 A SMART goal is simply a specific, measurable, attainable, relevant, and time-based goal. Goal setting is an integral part for organizational success. Unfortunately, most businesses do not know where to begin when it comes to properly setting and identifying expectations with regard to their employees. This is unfortunate because proper … Continue reading What Is a SMART Goal?
Jared Atchison March 10, 2021 If you’re like most of us, you’ve spent countless hours researching your target audience and writing blog posts that resonate with their interests and pain points. We put so much focus on our content because the posts we write help our business shine like a beacon in markets that are … Continue reading 4 Smart Ways to Promote Your Blog to a New Audience
Katy French February 25, 2021 ROI is the bane of every marketer’s existence. And with increasing budget cuts, it’s more frustrating than ever. (According to Gartner research, 44% of CMOs faced budget cuts in the wake of the Pandemic.) Improving ROI is always a priority, but with limited resources and increasing pressure to perform, how … Continue reading 5 Smart Ways to Improve Your ROI (Plus Tools & Templates)
Kelly Louro January 19, 2021 You’ve done it! After the long hours of back-office tasks you decided to take on by yourself (tsk, tsk…), mountains of unread emails, and clearing your voicemail box for the THIRD time this week, you finally decided to hire an assistant. Congratulations! …Now what? Getting Started Hiring an assistant (whether … Continue reading Think Smart, Work Smarter: So You’ve Hired an Assistant or Want to…Now What?
Ann Smarty December 18, 2020 “Why don’t we rank first for [keyword]”? Every SEO analyst gets this question. And every business investing in SEO uses keyword rankings to judge performance. Despite the flood of “organic rankings are dead” articles in recent years, I have yet to see a single business or agency that has given … Continue reading 3 Smart, Sustainable Ways to Monitor Your Organic Search Rankings
Justin Herring November 2, 2020 Before automation was possible, people had to do everything by hand. It took a long time – and once we realized that we could automate repetitive tasks, we never looked back. So, the question I have for you about automating your business is a simple one: What are you waiting … Continue reading 8 Smart Ways to Power Your Business with Automation
Steven Imke September 25, 2020 Many of the discussions that I have with new clients begin with “How do I get a loan from a bank to start my business?” Whenever I hear this, I make sure that I talk about the difference between what I like to call smart money vs dumb money. Entrepreneurs … Continue reading Why Startups Need Smart Money and Not Dumb Money
Dave Wakeman September 7, 2020 jarmoluk / Pixabay As we hit September, I’ve been thinking more and more about how businesses can survive in the ongoing economic environment of the pandemic as reports are starting to come out that we may not be through dealing with the financial impacts of the virus yet. While none … Continue reading 3 Things Smart Businesses Are Doing Now to Recover From the Pandemic…
