by Jessica Vionas May 30, 2016May 30, 2016 In my previous blog post “Guide to Setting Up Email Workflows for Webinars,” I mentioned that smart content is a great idea if you want to target your follow-up emails to multiple segments without creating multiple if/then statements in a very complicated workflow. This blog post will … Continue reading Creating a Smart Email for Webinar Follow-up
Tag Archives: Smart
6 Smart Ideas To Kickstart Your Startup With A Bang
by Sarah Clark May 21, 2016 Follow @b3netMay 21, 2016 In recent years, the startup ecosystem has truly blossomed. This rise has been driven by factors like ready availability of funds, evolution of technology, fledging domestic markets and reinforcement of different business ideas. The year 2015 saw extreme highs and considerable lows across startup hubs … Continue reading 6 Smart Ideas To Kickstart Your Startup With A Bang
Smart Leaders Follow This Formula for Change
by Daniel Stewart April 30, 2016 Follow @stewartleaderApril 30, 2016 “If you want to go fast, go alone. If you want to go far, go together.”– African Proverb Today, roughly 70% of businesses change efforts aren’t successful. This means that 70% of the well intentioned efforts to transform businesses, improve customer experience and redesign operations … Continue reading Smart Leaders Follow This Formula for Change
7 Smart Ways to Increase Employee Productivity
by Akinde Hafiz April 24, 2016 Follow @akinde_hafizApril 24, 2016 There’s no gainsaying that employees need to be at their best to produce great results at work. That’s why organizations are constantly exploring new ways to help their employees stay productive all year round. It’s quite normal for employees to experience dips in their performances … Continue reading 7 Smart Ways to Increase Employee Productivity
6 Smart Business Moves Your Startup Should Make Each Year
by Toby Nwazor April 14, 2016 Follow @TobyNwazorApril 14, 2016 Starting a business can sometimes be the most daunting route you’d ever take in your life. At least, it was for me. There were period of highs and some periods I only felt like giving up. These hard times were simply roadblocks I had to … Continue reading 6 Smart Business Moves Your Startup Should Make Each Year
5 Smart E-Commerce Entry Popup Examples and Why They Work
by Jordan Lore April 13, 2016April 13, 2016 Popups work. So let’s just fast forward through all that “popups are so annoying and can’t actually work!” malarkey, can we? Aweber found in one case study that switching to a popup form compared to a sidebar form increased email sign-ups by 1,375%. If you want a … Continue reading 5 Smart E-Commerce Entry Popup Examples and Why They Work
7 Smart Employee Advocacy Features That Could Save You Time (& Money)
by Sarah Goodall April 4, 2016April 4, 2016 In my last post, I listed 19 of the most recognized employee social advocacy tools on the market but watch this space – I’m sure new ones will be added to the list. I’ve been lucky enough to view demonstrations and even use many of the tools … Continue reading 7 Smart Employee Advocacy Features That Could Save You Time (& Money)
Influencer Marketing 101 – Smart Influencer Pitching Tactics (Part 2)
By Heba Hosny March 28th, 2016 “If you can make cherry-picked influencers fall in love with your brand and GENUINELY appreciate its value, they will AUTHENTICALLY introduce it to their trusting audience and your ROI will soar.” – Heba Hosny In the previous article in the “Influencer Marketing 101” series, I detailed how to identify and … Continue reading Influencer Marketing 101 – Smart Influencer Pitching Tactics (Part 2)
Get Smart: Price Cards
by Devon Smiley March 25, 2016 Follow @devonmsmileyMarch 25, 2016 Congratulations! Potential clients are flocking to your website, and eagerly sending off emails asking you to confirm what your prices are and how they can work with you. That’s excellent news. And at first – it’s lovely. But after you’ve clocked your 5th hour of … Continue reading Get Smart: Price Cards
5 Ways Smart Social Marketers Drive Engagement
by Bob Hutchins March 19, 2016 Follow @BobhutchinsMarch 19, 2016 The face of social marketing is changing. As usual. The tactics that drove engagement a year ago aren’t necessarily the most effective strategies for today. Below are a few key engagement strategies you should know about, whether you’re taking a DIY approach with social media … Continue reading 5 Ways Smart Social Marketers Drive Engagement