by Suzanne Hoenig January 13, 2016January 13, 2016 Mistakes: We’ve all made a few. In prepping this post, as usual, I’ve done some research on how and if peers propose public apologies in the social sphere. And, as usual, I’ve had song lyrics arise unbidden in my mind’s ear. Happens all the time. All. The. … Continue reading Small Business: Should You Say You’re Sorry on Social Media?
Tag Archives: Small
Personal Brand #Success on Twitter for Small Business Owners
by Personal Branding Blog January 12, 2016January 12, 2016 With almost a decade of history to its name, Twitter has proven to be a social media powerhouse unlike anything else. Restricting its users to 150 characters or less and linking its community through the use of hashtags and the at sign, it has allowed for … Continue reading Personal Brand #Success on Twitter for Small Business Owners
10 Ways Small Businesses Can Grow In 2016
by Andrew Gazdecki January 10, 2016 Follow @biznessappsJanuary 10, 2016 The Pareto Principle dictates that 80% of outcomes generally come from 20% of resources. Though supposedly applicable to many different phenomena (such as nature, biology and evolution) this ‘80/20 rule’ is often applied in business and economic contexts. It must be striking, then, when sources … Continue reading 10 Ways Small Businesses Can Grow In 2016
Google Analytics 101: What Every Small Business Owner Should Know about the Powerful Website Analysis Tool
by VerticalResponse January 10, 2016 Follow @VR4SmallBizJanuary 10, 2016 Understanding your customers well enough to ensure you’re giving them what they want and need — that’s the key to success for any small business in any industry. It’s easy enough to learn about the customers and prospects who actually walk into your store or office, but … Continue reading Google Analytics 101: What Every Small Business Owner Should Know about the Powerful Website Analysis Tool
Small Business Marketing: Minimize the Spillage
by Matthew MacQuarrie January 5, 2016 Follow @MattMacQuarrieJanuary 5, 2016 I have a friend who works in marketing and likes to talk about “spillage.” That is, no matter how narrowly you try to target your marketing efforts—no matter how precise you are in your scope—you’re ultimately going to spend money reaching out to people with … Continue reading Small Business Marketing: Minimize the Spillage
Hiring a Marketing Team for Your Small Business or Startup? Ask Yourself These Six Critical Questions First!
by Kirill Kniazev January 5, 2016 Follow @kirill_kniazevJanuary 5, 2016 You’re thinking it’s time to hire a marketing person or team to start getting some new leads in the door and expand your business. This could be, in a lot of ways, a turning point for the business – a make it or break it … Continue reading Hiring a Marketing Team for Your Small Business or Startup? Ask Yourself These Six Critical Questions First!
Float Like A Butterfly, Sting Like A Bee: Small Business Tips From Muhammad Ali
by Ali J. Taylor January 3, 2016 Follow @BelMarketingDSJanuary 3, 2016 Muhammad Ali. Cassius Clay. The Greatest. Whatever you call him, there is no disputing that he was one of the greatest heavyweights and sports figures of all time. His influence upon society history, and popular culture are immense. In fact, I’m pretty sure that’s … Continue reading Float Like A Butterfly, Sting Like A Bee: Small Business Tips From Muhammad Ali
Small Business Marketing Predictions for 2016
by Paul Mauer December 31, 2015December 31, 2015 When it comes to digital marketing for small businesses, staying ahead of the curve – and your competition – is extremely important. Are you keeping up with trends for the new year? Before you prepare your marketing plan for 2016, take a look at Yodle’s predictions: Make … Continue reading Small Business Marketing Predictions for 2016
New Year’s Resolutions for Small Business in 2016 [Infographic]
by Lindsay Bayuk December 31, 2015 Follow @purechatDecember 31, 2015 Now that we’ve wrapped up 2015, we’re excited about the new chapter 2016 will bring. We think most resolutions have the best of intentions, but tend to go too far. Instead of wild, shoot-for-the-moon goals, we think it’s far more practical to start with little … Continue reading New Year’s Resolutions for Small Business in 2016 [Infographic]
Top 3 Outdated Technologies Your Small Business Needs to Upgrade
by BusinessVibes December 29, 2015 Follow @businessvibesDecember 29, 2015 Over 90 percent of customers said they might take their business elsewhere instead of working with companies with outdated technology, according to a survey by Microsoft. Whether customer perceptions are actually right or not doesn’t really matter when they move onto your competitor. Updating your tech … Continue reading Top 3 Outdated Technologies Your Small Business Needs to Upgrade