The Digital Data Solutions certification is aimed at increasing data management proficiency across the industry. Ginny Marvin on May 11, 2015 As a working understanding of data management has become an integral aspect of of digital marketing, particularly with the growth of programmatic buying and selling, the IAB is extending its certification programs to include Digital … Continue reading Certification Program For Digital Marketers With Focus On Data Skills
Paul KeijzerMay 3, 2015 My executive coaching activities have suddenly gained significant traction over the past year. I’m elated firstly because I enjoy making an impact and helping people and secondly because more and more executives are finally seeing coaching for what it truly is: An opportunity to get insights from someone who isn’t vested, … Continue reading 3 Ultimate Skills Every Executive Coach Needs For Leaders
Larry KimApril 9, 2015 As marketers, we are used to trying to influence people to make a purchase, but what about when you want to influence someone to do you a favor or agree with your opinion? Influencer marketing can be powerful – and there are many subtle tactics you can use to sway non-believers … Continue reading Hone Your Influencing Skills: 29 Ways to Get What You Want From Others
Jeff BullasMarch 27, 2015 A digital marketer is like a conductor. Many players, a lot of shiny noisy instruments and a big audience. It means understanding the nuances of the new web paradigms and how they interact. It’s about knowing about how each of the social and digital channels operate and interact with each other … Continue reading 10 Skills A Digital Marketing Manager Needs To Succeed
Danny InyMarch 18, 2015 You’re in a bind. An unexpected expense has hit you like a ton of bricks, and you’re scrambling to find the money to make it to your next paycheck. You’ve already tried your regular go-tos, and they just aren’t going to cut it. The odd jobs that you can do, extra … Continue reading Turn Your Skills into Cash: How to Create and Sell a Short Course
Dan ScalcoMarch 18, 2015 Successful entrepreneurs are all around us, from the owner of the snack shop on the corner to the CEO of the billion dollar tech company. Demographically speaking, these people don’t generally have much in common. They come from poor families, rich families, broken families, every area of the globe, great schools … Continue reading 5 Skills of the Most Remarkable Entrepreneurs
Lauren RileyFebruary 27, 2015 During your career, you might come to a point where you feel that your skills aren’t keeping up with the fast, ever-changing pace of the industry – and this is especially true in digital. Whether it’s a new tool that you’re not familiar with, a search algorithm you’re struggling to grasp … Continue reading 4 Ways You Can Update Your Job Skills
Business.com December 27, 2014 Ecommerce sales all over the world are growing at a rapid rate. Last year, global ecommerce transactions amounted to more than $ 1 trillion. In 2014 alone, they are expected to exceed $ 1.5 trillion. If you own a small brick and mortar business, the ecommerce boom presents a huge … Continue reading How to Set Up an Ecommerce Website Without Any Tech Skills
December 05, 2014 Bernadette Tansey Bernadette Tansey Palo Alto, CA-based Norwest Venture Partners is one of the investment firms that are placing bets on educational technology, a fast-growing field that is transforming the way students learn, from kindergarten through college and beyond. I talked recently with Sergio Monsalve, one of the Norwest partners who … Continue reading Norwest’s Edtech Play: Aim Straight For Consumers Needing Skills
Direct Marketing News, Wednesday, October 29, 2014 Having skills in email alone is not that valued when it comes to hunting for a marketing job. In fact, according to a new report from Forrester Consulting and Oracle, only 6 percent of marketing decision markers ranked email marketing as the most important skill they look for … Continue reading Email Skills Alone Won’t Get You a Marketing Job: Report
