Tag Archives: Simple

The Simple & Inexpensive Way to Improve Your Website’s Conversion Rate

Derek Cosgrove October 2, 2021 One of the biggest challenges website owners experience is a low conversion rate. You run Google Ads, Facebook Ads, SEO campaigns, your website generates all kinds of traffic, but few visitors actually become customers. As a digital marketer, this is a story we hear from prospective customers all the time. … Continue reading The Simple & Inexpensive Way to Improve Your Website’s Conversion Rate

Google Ads Pushes ‘Phrase’ Or ‘Broad’ Matches Vs. Simple Keywords

Google Ads Pushes ‘Phrase’ Or ‘Broad’ Matches Vs. Simple Keywords by Laurie Sullivan , Staff Writer @lauriesullivan, September 24, 2021 Google is taking steps to improve the predictability of how keywords match, especially when multiple keywords are eligible to match the query. A phrase-match or a broad-match keyword that is identical to a query when it … Continue reading Google Ads Pushes ‘Phrase’ Or ‘Broad’ Matches Vs. Simple Keywords

5 Simple Strategies to Update & Automate Your Email Marketing

Karen Repoli September 21, 2021 Utilizing the latest email marketing strategies is a great way to expand the reach of your business and help you connect with a wide range of customers. You also want to stay in touch with those prospects who didn’t purchase your offer…yet. They might need a little more convincing that … Continue reading 5 Simple Strategies to Update & Automate Your Email Marketing

3 Simple Recruitment Practices to Make Your Hiring Process More Inclusive

Clair Kim September 21, 2021 Inclusion has been making waves in the corporate world, convincing more and more companies to tackle diversity, equity, and inclusion head-on. Taking that deep dive into this more inclusive office culture is definitely important in the road to a better and more unified world. However, when the approach doesn’t mirror … Continue reading 3 Simple Recruitment Practices to Make Your Hiring Process More Inclusive

5 Simple Ways to Do a ‘Half-Year Overhaul’ In Your Business

Alexander Belsey June 25, 2021 marijana1 / Pixabay There is never a wrong time to review, reimagine, and overhaul your business. But some times can feel especially fresh or inspiring – such as the New Year, or after reaching a certain milestone. One such time can be the Summer, or halfway through the year. This … Continue reading 5 Simple Ways to Do a ‘Half-Year Overhaul’ In Your Business

5 Simple Ways to Help Your Business Thrive

Alexander Belsey June 18, 2021 RonaldCandonga / Pixabay Recent times have been full of uncertainty and upheaval across all industries. Many businesses have struggled to survive, while others have had to completely change their outlook and approach to continue serving their customers. Whatever your experience, there are several simple but effective ways that you can … Continue reading 5 Simple Ways to Help Your Business Thrive

How to Boost Your Traffic and Income – Follow These 3 Simple Plans

Enstine Muki March 28, 2021 Recently, I was asked to take part in an expert interview offering strategies to help pro bloggers. The question asked how I would boost a new blogging business. After all, if the interviewer’s readers would find the answers helpful, you might as well. These tips explain how to boost your … Continue reading How to Boost Your Traffic and Income – Follow These 3 Simple Plans