Unredacted documents in the FTC’s Amazon lawsuit shed light on the company’s secret price-gouging algorithm “Project Nessie” is a series of algorithms that Amazon allegedly used to raise prices by over $1 billion in just two years. Stephanie Barnes Updated Fri, Nov 3, 2023 ANDREW CABALLERO-REYNOLDS / AFP It looks like Amazon is hellbent … Continue reading Amazon knows its policies force sellers to ‘live in constant fear’
Amazon Ads Automate Creative Images For Sellers With Generative AI by Laurie Sullivan , Staff Writer @lauriesullivan, October 25, 2023 Amazon makes it so easy to buy on its marketplace through third-party selling that while waiting for the keynote by Senior Vice President of Amazon Ads Colleen Aubrey to begin I bought espresso pods for my … Continue reading Amazon Ads Automates Creative Images For Sellers With Generative AI
The INFORM Consumers Act – Brand New Rules For Online Marketplaces And Sellers by Jessica Rich , John Villafranco , July 20, 2023 It’s not every day (especially these days) that Congress passes a new consumer protection law. But last December, Congress did just that, passing the INFORM Consumers Act with strong bipartisan support. The … Continue reading The INFORM Consumers Act – Brand New Rules For Online Marketplaces And Sellers
Amazon Jumps Into Analytics And Data For Sellers by Laurie Sullivan , Staff Writer @lauriesullivan, September 15, 2022 On top of gaining the rights to NFL Thursday Night Football (TNF) and offering U.S. merchants the ability to send free marketing emails to reach some existing customers on the platform, Amazon pushed deeper into data Thursday with … Continue reading Amazon Jumps Into Analytics And Data For Sellers
Walmart Delivers Self-Service Sponsored Search Ads For Marketplace Sellers by Laurie Sullivan @lauriesullivan, September 14, 2022 Walmart on Wednesday announced new ways for authorized third-party sellers to connect with Walmart customers across its marketplace through self-service options, giving companies alternatives to Amazon and eBay. The company’s expansion into automation for sellers will help them to … Continue reading Walmart Delivers Self-Service Sponsored Search Ads For Marketplace Sellers
Etsy seller group plans to strike over fee increases They’re calling on shoppers to boycott the service for a week on April 11th. J. Fingas @jonfingas March 30th, 2022 Thomas Trutschel/Photothek via Getty Images Etsy said it would raise transaction fees from 5 percent to 6.5 percent this April, and sellers aren’t happy. The Verge … Continue reading Etsy sellers go on strike over fee hikes
At AMZ Innovate, Amazon sellers expressed their frustration with the tech giant, and also their granular obsession with it. Kim Davis on November 12, 2021 “Their algorithms are garbage,” said Lesley Hensell Demand, partner in Riverbend Consulting, a firm that helps Amazon sellers overcome a host of challenges, including account de-activation and loss of ASINs … Continue reading Amazon sellers battle the giant’s algorithm-based policy- and decision-making
Jock Breitwieser October 13, 2021 A big part of effective social selling is putting your authority on display. No matter what you are selling, your customers want to know that they are working with experts in their craft. They want to know that you can not only sell them a solution to their problems but … Continue reading Top 3 Ways Social Sellers Can Promote Blog Posts to Grow Their Reach
Julie Hansen March 16, 2021 Stanford University recently published an interesting study on the causes of ‘Zoom Fatigue.’ Researchers identified four main causes, one being: *Excessive amounts of close-up eye contact is highly intense While I don’t disagree with the study’s overall conclusion, I do disagree with the advice springing up around it suggesting people … Continue reading Sellers Beware! Misleading Advice on Zoom Fatigue
Michael Ugino December 18, 2020 We’ve always known product reviews are important for building customers’ trust, but research shows they’re now more important than ever. 81% of consumers say a company’s trustworthiness matters more in 2020 than it did in 2019. To build shoppers’ trust, they need to be able to findall those great product … Continue reading The New Seller’s Guide to Google Shopping Reviews
