Megan TotkaSeptember 15, 2015 Think about the way you watched television five years ago. You probably sat on the couch, snack nearby, focused on the program in front of you. A technologically-savvy person could choose a program from the DVR to watch and then fast forward through any commercials or boring portions Compare those habits … Continue reading What the “Second Screen” Translates to for Small Businesses
Anna RodriguezAugust 18, 2015 “Nobody remembers who came in second.” Peanuts creator Charles Schulz certainly knows a thing or two about winning. Or losing. One thing he and other go-getters agree on is that coming in second doesn’t make you less of a loser. Or shall we say second place is a first place loser? … Continue reading How To Differentiate Social Media Page Winners From Second Place Finishers
Mike TemplemanJuly 15, 2015 Where has the time gone?! More than half the year is over. Have you been hitting your goals for sales, leads, traffic, or whatever KPI you have to hit? If so, well done. This article will help you crush those numbers even harder. For everyone else who is staring at the … Continue reading Promotional Strategies For The Second Half Of 2015
Priyanka RavaniJuly 5, 2015 June 30th 2015 was exactly a second longer than most days. So instead of the day ending at 23:59:59, the clocks were moved to 23:59:60 and then came the next day. That is called a leap second! This has been the 27th adjustment since the practice began in 1972, reason being … Continue reading How Brands on Twitter Went Creative During the Leap Second
James Clear December 17, 2014 So often, we make the mistake of believing that sticking to good habits is an all-or-nothing game. (I say “we” because I’ve been there before as well.) We assume that if we slip up on our diet, then we have ruined the whole thing. We act like missing one … Continue reading Avoid the Second Mistake
I’ve been noticing a trend among TV watchers (at least in my own TV watching habits): The “second screen” (i.e. my mobile device) is starting to get more of my attention during first screen viewing (i.e. TV watching). Even if a show has my attention from the start, all it takes is a text, an … Continue reading Second Screen Marketing – How to Avoid Losing Your Audience to the “Second Screen”
